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The company behind WordPress.com buys the popular eCommerce plugin for WordPress WooCommerce.
Automattic CEO Matt Mullenweg confirmed that WooCommerce is the largest acquisition in Automattic's history. According to reports, Automattic will acquire WooCommerce and WooThemes for about $30 million.
WooCommerce allows WordPress users to sell products online, competing directly with other eCommerce solutions such as Shopify.
WooCommerce offers support for various payment methods, shipping options, inventory management and more. WooCommerce combines a free basic version with paid features and extensions.
WooThemes offers high quality and very flexible free and paid themes for WooCommerce.
Read now the official statement of WooThemes in the WooThemes Blog.