Optimizing your CTAs is the key to boosting your profits by turning more of your website visitors into customers! CTAs do not only improve your customer experience, but they can also help boost your SEO rankings. Find out more in this article.
Would you like to offer your guests their favorite dishes so they can enjoy them at home? Click & Collect involves less effort and costs for you than a delivery service, because your customers pick up the order themselves. They may already have paid for it, which gives you extra...
Local businesses are under threat from being overshadowed by the convenience of larger online businesses. However, digitalization itself isn’t a threat, but rather an opportunity to make your own business even more well-known and successful. We’ll show you the greatest benefits...
Selling products and services online – it’s easier today than ever before. The opposite is true of choosing the right shop system: when searching for the best solution, online merchants are confronted by an almost endless range of professional e-commerce software. But which product meets the requirements of your own online project? Our website comparison provides you with clues and a clear...
Almost everyone knows the online auction marketplace eBay. High commissions and negative experiences have led some users to try out alternatives. There are sustainable online marketplaces with fair business models and platforms where you can buy and sell safely. We present the best eBay alternatives and make the comparison: Which can hold its own?
Admittedly, automated systems also make mistakes, but overall, it’s quite impressive that online stores can suggest products that users like. By streaming movies and series, the respective platforms are able to 'learn' the users’ tastes and then generate playlists automatically. This isn’t a coincidence, but rather the ability of modern recommendation systems.
There are many Excel functions and formulas that are useful for a wide range of tasks. They can help you make your workflows easier and more efficient. We’ll introduce you to the most important ones here, and you’ll be on your way to being an Excel expert.
Aesthetically pleasing product photography for restaurants and cafés offers up a chance for restaurateurs to stand out from the competition with their own style and to connect with potential guests on an emotional level. This requires technical and stylistic skills to appeal to the target group.
Would you like to offer your guests their favorite dishes so they can enjoy them at home? Click & Collect involves less effort and costs for you than a delivery service, because your customers pick up the order themselves. They may already have paid for it, which gives you extra security. Our 5 tips for Click & Collect will help you to successfully implement it in your business.
Local businesses are under threat from being overshadowed by the convenience of larger online businesses. However, digitalization itself isn’t a threat, but rather an opportunity to make your own business even more well-known and successful. We’ll show you the greatest benefits that digitalization brings to businesses.
Excel is a powerful tool for formatting, analyzing and presenting your data. Excel lets you create tables that perfectly organize groups of data and provide useful features like sorting and filtering functions, for example. In this tutorial, you’ll learn how to create Excel tables and tailor them to your individual needs.
Drop-down lists allow you to configure tables in Excel in a way that is more professional, easier and less prone to errors. However, like anything else in day-to-day work, drop-down menus also have to be changed now and again. For this reason, we are going to explain how to edit Excel drop-down lists so you can adapt their content and appearance and add useful information for other users.
Economic crises pose a threat to the existence of many businesses. Irrespective of whether they’re caused by external or company-internal events: don’t freeze your advertising budgets! Instead, go into the offensive. During hard times, company owners should try to reach out to existing clients and customers, develop trust, and motivate them to keep shopping. Crisis marketing necessitates a...
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