Word Hyphenation
Activate and adjust hyphenation in Word
  • Online sales

Hyphenation in Word is a handy tool that is often used to create a more legible document. This feature avoids excessive line breaks and large spaces that sometimes occur in Word documents. We’ll show you how to activate and customize automatic hyphenation in Word.

Activate and adjust hyphenation in Word
Lead nurturing: from contact to customer
Lead nurturing
  • Online sales

Contact is established with the potential customer. What now? It would be a big mistake to hand this lead over to the sales department, because those interested are not ready for concrete offers so early on. This is where lead nurturing comes into play: maintaining contacts and further qualifying leads with precisely tailored content.

Lead nurturing
Customer loyalty programs
Customer loyalty programs for small and large businesses
  • Online sales

No matter the size of your business, a good customer retention strategy will significantly contribute to your success. There are various strategies and programs that you can adopt to create close connections between your company and customers. Keep reading to find out about the various types of customer loyalty programs, including examples.

Customer loyalty programs for small and large businesses
Customer loyalty
Customer loyalty: a vital business strategy
  • Online sales

Good customer loyalty is exceptionally important for companies as happy, returning customers mean regular income, recommendations, referrals and much more. There are various strategies as to how a company can make its customers loyal on a long-term basis, such as bonus programs and email marketing campaigns. But how does customer loyalty work and why is it important?

Customer loyalty: a vital business strategy
Customer lifecycle
What is the customer lifecycle in marketing?
  • Online sales

The customer lifecycle plays an important role for companies when it come to their marketing plans. The detailed insights into the business relationships with customers are often invaluable, especially for customer relationship management (CRM). What exactly is the customer lifecycle? And what do the typical customer lifecycle stages look like?

What is the customer lifecycle in marketing?
Rotate videos
Rotate videos: it’s simple with these tools
  • Online sales

The video looks perfect on your smartphone, but on your computer, it’s upside down or vertical. No problem, because with the right program, you can rotate a video in just a few clicks. Find out which video software you can use to rotate videos and how it works here.

Rotate videos: it’s simple with these tools
Video hosting
The best free video hosting providers and premium solutions
  • Online sales

Embedded videos on a website have a significant impact on the bandwidth and thus the performance of a server. To relieve servers, the use of a video hosting platform is recommended. In some cases, free solutions differ greatly from premium providers in terms of the range of functions they offer. We present the best solutions.

The best free video hosting providers and premium solutions
How to sell products on Amazon
How to sell products on Amazon
  • Online sales

Amazon is used by over three million online sellers. If you’re looking to sell your products online, you should definitely consider integrating Amazon into your online business. But when selling products on Amazon, it’s important to do it the right way, with the right tools and requirements. Here’s how to get started.

How to sell products on Amazon
Rich Text Format
What is a Rich Text Format (RTF) file?
  • Online sales

The RTF format (Rich Text Format) developed by Microsoft has the advantage that text files can be exchanged and mapped, even with different text formatting, between the systems and software of different manufacturers. An RTF file can be read and opened by almost any word processing program and editor. We’ll explain what distinguishes RTF and where it’s used.

What is a Rich Text Format (RTF) file?
Empathy Map
Empathy Map: The Quick Way to Understanding Customers
  • Online sales

How do companies get a clear idea of the needs of their target group? The empathy map is a simple way to quickly obtain a good impression of the real problems of potential and existing customers, provided that you use the method in a team that has a degree of sensitivity. We present the empathy map with a definition and example.

Empathy Map: The Quick Way to Understanding Customers