What is a call to action (CTA)?

CTAs: Turning clicks into customers

 

Optimizing your CTAs is the key to boosting your profits by turning more of your website visitors into customers! CTAs do not only improve your customer experience, but they can also help boost your SEO rankings. Find out more in this article.

 

Click and Collect for Restaurants

Successful Click & Collect: 5 Tips for Restaurants

 

Would you like to offer your guests their favorite dishes so they can enjoy them at home? Click & Collect involves less effort and costs for you than a delivery service, because your customers pick up the order themselves. They may already have paid for it, which gives you extra...

 

Digitalization for local businesses

Why digitalization is so important for local businesses

 

Local businesses are under threat from being overshadowed by the convenience of larger online businesses. However, digitalization itself isn’t a threat, but rather an opportunity to make your own business even more well-known and successful. We’ll show you the greatest benefits...

 

How to turn on spell check in Word

How to turn spell check on and off in Word

In this guide, you’ll learn how to turn spell check on and off in Word. If you want to check your spelling in Word, you can set the application to automatically display misspelled words and grammatical errors. Word can also suggest corrections, which you can accept or ignore. You can show or hide these highlighted errors at any time.

Word won’t open

Word won’t open – now what?

When there’s a problem with a program, you’re probably used to seeing an error message, which in turn kick starts the troubleshooting process. But what should you do if Word won’t open and doesn’t even display an error message? This is a common problem in Word 2013 and 2016 on Windows 10, but also in other versions of Windows and Word. Here are four solutions that can help you find out why Word...

How to move columns and rows in Excel

Moving columns and rows in Excel – a step-by-step guide

Moving columns and rows in your Excel spreadsheet is effortless when you use the drag-and-drop function or keyboard shortcuts. In this guide, we’ll show you how to move columns or rows in Excel or cut and paste them into a different location. That way, you can transfer values in Excel without worrying about formula errors or formatting problems.

Spell check not working in Word

What to do if spell check isn’t working in Word

Has spell check stopped working in Microsoft Word? If so, it’s usually either turned off or the text is formatted in the wrong language. Usually, all you have to do is select the correct language so that only actual spelling errors are marked with wavy red lines. Incorrectly formatted styles can also cause the spell check to stop working.

Insert a Word document into PowerPoint

Insert a Word document into PowerPoint: how to

Word and PowerPoint both belong to the Microsoft Office package. There is the possibility to insert a Word document into PowerPoint. To do this, the presentation software offers two options. We’ll explain the benefits of both, and how to insert a Word document into PowerPoint in a few simple steps.

Moving cells in Excel

Moving cells in Excel

When working in Excel, it’s often necessary to move columns, rows or cells. You can easily move cells in Excel using a keyboard shortcut or with a click of the mouse. In the following step-by-step guide, we’ll explain how to move cell contents in Excel using drag and drop or Copy and Paste, without changing formulas, cell references or contents.

How to print PowerPoint with notes

How to print PowerPoint with notes: using all the editing options

PowerPoint notes are a useful feature when giving an unscripted presentation. If you print your PowerPoint notes, you do not have to worry about the on-site technical situation. In our step-by-step guide, you will learn how to print your PowerPoint presentation notes and use the various editing options when exporting handouts.

Activate incognito mode

Incognito mode: activate private surfing

All well-known browsers come with incognito mode which lets you “surf privately” on the web. Find out what private mode means in practice and how to activate it in in Google Chrome, Mozilla Firefox, Microsoft Edge, and Apple Safari. But beware that incognito mode on its own does not guarantee anonymity online.

Emotional marketing

Emotional marketing: definition and examples

Emotional marketing uses emotions in marketing to influence customers’ buying behavior. With an emotional marketing campaign, you don’t just convince brand customers using rationality, but create trust and promote a strong customer-brand relationship. Find out more about using an emotional marketing strategy with our examples.


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