Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this...
If you run a web store, you’ll want users not only to browse your pages but to buy your products too. Getting a visitor to convert is your main focus. Quality content and strong references for your data security can strengthen users’ trust in your products. Trust seals can therefore help to clear any doubts users may have about the legitimacy of your web store.
The world of mobile commerce revolves around the concept of usability. This means ensuring that mobile sites are simple and intuitive in order to give tablet and smartphone users the best possible user experience. As m-commerce revenue continues to grow, web store operators who fail to notice the trend and optimize their site accordingly can lose out on many potential customers, and therefore, a...
Know what your customers need before they do: up selling offers customers added value and helps retailers to boost sales. The art of this sales strategy lies in convincingly conveying the added value without appearing pushy. Read on to find out how up selling works, how you can uncover its full potential, and what its challenges are.
PPTX files are presentation projects created with PowerPoint. The format lets you implement and display animations, videos, Excel spreadsheets and elaborate designs. But what is a .pptx file extension and what distinguishes it from a PPT file? And how can you open and save PPTX files?
If you mainly work with Word, you might be flummoxed by an ODT file. It is possible to open one even without LibreOffice or OpenOffice. Files with ODT extension are text files of the OpenDocument Format (ODF) and thanks to ISO standardization, are compatible with desktop applications like Word or online applications like Google Docs. Learn how to open and edit a file in ODT format here.
It’s easy to forward and share contracts, applications, or other documents in PDF format. But what happens when you need to sign on a PDF? The Acrobat Reader from Adobe makes it easy to sign PDF files quickly and for free. Read on to find out how to add your signature in a PDF with our step-by-step guide.
Co-branding is a strategy in which two or more brands collaborate with one another to create synergies, expand their respective target groups, and strengthen their reach and brand image. Customers are also expected to transfer the positive attributes of the partner brand across to the other brand. Here we’ll show how this works in practice and where the risks lie.
Every click reveals a piece of bad news. At least that’s what it feels like ever since coronavirus emerged (if not long before). But are things really as bad as our social media news feeds like us to believe? It’s easy to fall victim of doomscrolling. Find out what’s behind it and how you can protect yourself from it.
Not every browser is necessarily a safe browser. Even among the biggest providers, there are significant differences when it comes to security and data privacy. In this comparison of Chrome, Firefox, Edge and others, we discuss the security gaps of top browsers, highlight their pros and cons, and discuss which browsers are the most secure.