How to create the perfect style guide for your website

Web style guides – a detailed design concept for your website

 

Fixed guidelines about design and branding are essential for a professional and serious web presence. Companies usually outline these in what’s known as a style guide. These serve as outlines for web designers and editors, and have the aim of presenting companies or institutions...

 

SEO guide for small businesses

The ultimate SEO guide for small businesses

 

For small businesses, SEO is about getting as many of the users, who are the most likely to buy their products and services, off the unpaid results of search engines like Google and into their website or store. This is also a key objective for larger businesses, but their...

 

iCloud with a custom domain

How to use iCloud with a custom email domain

 

The new premium subscription iCloud+ gives users the opportunity to use Apple’s popular cloud service with additional features. Among other things, the paid membership allows you to link the iCloud with your personal domain to send emails in the usual Apple environment using a...

 

What is dropshipping?

What is dropshipping?

 

Dropshipping is an e-commerce business model that allows an online shop to sell items without having to stock or ship them itself. Instead, deliveries are made via a wholesaler or directly via the manufacturer. In this article, we will go over how this type of collaboration comes...

 

Types of domain

What are the different types of domains?

 

When discussing web addresses, you’ll often come across terms like top-level domain, second-level domain, sub domain, ccTLD (country code top-level domains), and gTLD (generic top-level domains). What do all these different domain types mean and how many domain endings even...

 

How much does a domain cost?

How much does a domain name cost? Tips for planning your budget

 

Whether professional or private, you can gain awareness with your own website. However, in many cases this comes at a price. Besides hosting and web design you also have to consider your Internet address – your domain. But how much does a domain name cost? Find out what factors...

 

Promote your website

Promoting your website: crash course for beginners

 

There are well over one billion websites worldwide. If you’re a newcomer and want to improve your online presence, you need a well-thought-out strategy and a lot of patience. But solid online marketing efforts can give a website the desired reach. From SEM, to display, to mobile:...

 

Alternatives to Evernote: A comparison of digital notebooks

Evernote is one of the most popular digital notebooks worldwide. It is characterized by its structured, multifunctional presentation. However, many useful features are included only in the paid premium version. We will show you which comparable programs are available and give you the best alternatives to Evernote.

40+ Essential Conversion Optimization Tips for Your Website

If you’re looking for that magical formula that transforms your website into a money-making machine, I’m sad to say there isn’t one – or at least, not one single one that does the trick. It’s more of a combination of techniques that you’ll undoubtedly have to tweak as you go – and then test according to your customer’s online behavior. If you’re looking to better convert your site’s visitors...

Data mining tools for better data analysis

In the digital age, it’s normal for data from small and medium-sized companies to grow to unmanageable amounts. Data mining tools are used to extract desired information from data sets. These extract recurring patterns from the data and make them available to marketers and statisticians. We have compared the most important data mining software and show where their strengths and weaknesses lie.

Information Retrieval: the Great Search for Knowledge

In our everyday life, we search for and receive a lot of information. Through the Internet, the searching for data and facts has changed tremendously. Search engines help us find the information we need from the vast amount available. But how do Google and other search engines actually gather the information? Behind both large search engines and smaller library databases, there are so-called...

Which media players are the best iTunes alternatives?

If you want to listen to music from your computer, or organize your digital music collection, iTunes is the most popular choice of tool. However, even iTunes has its weaknesses, and that is why we are providing a list of good alternatives. These media players specialize in different features and address different user groups. So, what are the good iTunes alternatives and what distinguishes them?...

Twitch: TV for gamers

Despite slipping under the radar for many internet users, video streaming platform, Twitch, has quietly established itself as a new form of online entertainment, enjoyed by millions of people around the world. Using this platform, people can watch each other play video games, chat to other players, and celebrate the celebrities of a scene that many don’t even know exists. So, what is Twitch? In...

Using cloud services securely

In the digital age, we are increasingly resorting to cloud services: At work, people collaborate on projects together in the cloud, and in their free time, they share photos from their last vacation. At the same time, cloud storage is by no means free from security risks. The multi-cloud environments of larger companies, in particular, are becoming a challenge for cloud security. Here, we will...

NGINX vs. Apache: A comparison of the most popular open source web servers

Apache vs. NGINX – while one is said to be bulky and unwieldy, the other is considered slim and high-performance. But can we be this general? In fact, both web servers are based on fundamentally different concepts when it comes to connection management, interpretation of client requests, or configuration options. The range of functions also display clear differences in software alignment. While...

What is ARP (Address Resolution Protocol)?

When computer information is sent in TCP/IP networks, it is first decompressed into individual data frames. In this way, you can transfer data of nearly unlimited size. The frames also contain the target system’s MAC address, without which a transmission would not be possible. If the physical address is not known, the sender must first be determined using the ARP Address Resolution Protocol. Here,...

Data protection in e-commerce

Data protection and security in the area of e-commerce can be particularly tricky. Users are constantly leaving behind traces online - regardless of whether they are making online orders or simply surfing the web. Consumer data can be of great interest to businesses. It gives them the opportunity to advertise and make offers to potential customers. But which data are you actually allowed to...


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