E-Commerce

Trolling
Trolling: How to take action against online bullies
  • Social media

Abstruse theories about epidemics and politicians or personal insults against individuals: online things can quickly turn hurtful. Some users deliberately engage in what is known as trolling. Read on to find out what the goals of online bullies are, how you can recognize a genuine troll, and how to deal with hate speech correctly.

Trolling: How to take action against online bullies
AWS alternatives
AWS Alternatives and how to find them
  • Know-how

When we think of cloud computing, the abbreviation AWS immediately springs to mind: Amazon Web Services. After all, AWS has always been the market leader in cloud computing. However, AWS is not the best solution for every company. Today, there are several excellent AWS alternatives. In this article, we’ll discuss what makes a good cloud service provider and how to make the best choice.

AWS Alternatives and how to find them
Traditional marketing vs. online marketing
The right marketing mix: online vs. offline
  • Online sales

Online or offline advertising: which marketing method should you choose for your business? The answer is both; traditional marketing and online marketing go hand in hand. While print and TV campaigns can get your brand noticed in the public eye, SEO and SEA measures aim to personalize online advertisements to specific user groups. Both types of marketing have their advantages and disadvantages, so...

The right marketing mix: online vs. offline
What is a software house?
What is a software house?
  • Online sales

A complete IT infrastructure costs time and money and requires competent expert knowledge. In order to save costs and benefit from the experience of real IT specialists, many companies use the services of a software house. A software house is an IT service provider that offers complete IT solutions tailored to companies in addition to software and hardware. We explain how a software house works.

What is a software house?
Audit compliance
Audit compliance: Definition and what it means for the cloud
  • Online sales

Storing data in electronic form is part of daily life. However, the more confidential the data being stored is, the more important security provisions become. So-called audit compliance, which already applies to documents of a commercial or tax-related nature, is playing an increasingly important role in the digital enterprise of the future.

Audit compliance: Definition and what it means for the cloud
Competition analysis on the internet
Competition analysis: the best tools for checking out the competition
  • Web analytics

If you only base your web project on your own marketing ideas, you run the risk of prioritizing the wrong issues or losing sight of important tasks. To adapt your own campaign in terms of search engine optimization and advertising, you need to carry out a selective competitor analysis. But which tools provide the best options?

Competition analysis: the best tools for checking out the competition
What is Strong Customer Authentication?
Strong Customer Authentication: A European standard for secure payments
  • Online sales

Strong Customer Authentication is part of the European Union’s second Payment Services Directive (PSD2). Its main requirement is that merchants implement two-factor authentication. How will the new SCA regulations change online payments and what do they mean for your US-based business? Keep reading to find out.

Strong Customer Authentication: A European standard for secure payments
Magento: an introduction to the open source software
What is Magento
  • CMS

Many contemporary content management systems such as WordPress and TYPO3 can be used to design and program web stores with the help of plugins. But depending on the CMS, plugins can be pretty inconvenient to manage, making them a poor choice for larger projects. Some content management systems like Magento, however, are specially tailored for e-commerce, and therefore present a considerably more...

What is Magento
PrestaShop – the modular system for e-commerce
PrestaShop: the shop platform with HQ in Europe and Miami
  • CMS

The search for the perfect software to meet your requirements of design and functionality for e-commerce can be a long and tedious affair. Some platforms just don’t quite give you the design you’re after, while others might look great but lack important shop functions like flexible payment methods, legal certainty, or optimization for mobile devices. PrestaShop was developed especially for...

PrestaShop: the shop platform with HQ in Europe and Miami
How to make money blogging
How to make money blogging
  • Online sales

So you want to turn your hobby into a profitable source of income? Many dream of being able to make money with their blog. This doesn’t just happen overnight: a lot of work and patience must be invested. You first need to acquire readers before you can even start to think about options like banner advertising and sponsored posts. What do you need to get a commercial blog up and running? And which...

How to make money blogging