E-Commerce

Customer loyalty programs

Customer loyalty programs for small and large businesses

No matter the size of your business, a good customer retention strategy will significantly contribute to your success. There are various strategies and programs that you can adopt to create close connections between your company and customers. Keep reading to find out about the various types of customer loyalty programs, including examples.

Dropshipping providers

The best dropshipping providers

If you want to launch a dropshipping business, you have to start looking for a manufacturer or wholesaler who will work as your so-called dropshipping provider. There are both national and international providers you can partner with as your dropshipping supplier and link them to your online store via a plugin.

Customer loyalty

Customer loyalty: a vital business strategy

Good customer loyalty is exceptionally important for companies as happy, returning customers mean regular income, recommendations, referrals and much more. There are various strategies as to how a company can make its customers loyal on a long-term basis, such as bonus programs and email marketing campaigns. But how does customer loyalty work and why is it important?

Best products for dropshipping

The best products for dropshipping

Dropshipping is a form of business whereby goods are sold online that are neither stored nor shipped by the seller. However, dropshippers usually need to provide a vast assortment of products in order to be successful. Learn how to find the best dropshipping products and what to look for when making your selection.

Traditional marketing vs. online marketing

The right marketing mix: online vs. offline

Online or offline advertising: which marketing method should you choose for your business? The answer is both; traditional marketing and online marketing go hand in hand. While print and TV campaigns can get your brand noticed in the public eye, SEO and SEA measures aim to personalize online advertisements to specific user groups. Both types of marketing have their advantages and disadvantages, so...

Guerilla marketing | Advertising with a viral effect

Guerrilla marketing: effective ads in the age of advertising

In this era of Facebook, Twitter, etc. it’s more important than ever for businesses to attract consumers’ attention. But in such a barrage of multimedia ads, how do you succeed in getting noticed? Through the use of remarkable advertising techniques, so-called guerilla marketing offers the opportunity to reach millions of social media users worldwide. Welcome to guerilla marketing 2.0 – where...

What is ASP.NET?

What is ASP.NET?

If you’re interested in programming Windows applications, you may be familiar with the C# and Visual Basic languages. You probably already work with the .NET framework. With ASP.NET you can use the usual languages and methods to realize web applications and dynamic websites. Read on to find out more about the different approaches.

What is a call to action (CTA)?

CTAs: Turning clicks into customers

Optimizing your CTAs is the key to boosting your profits by turning more of your website visitors into customers! CTAs do not only improve your customer experience, but they can also help boost your SEO rankings. Find out more in this article.

Delete bad Google reviews

How to delete a negative Google review

When you’ve just put all your strength into launching your business, there’s nothing more frustrating than receiving a negative Google review. But there’s one thing that’s even worse: one that’s totally out of place or, worse yet, one that qualifies as slander. But don’t worry: In many cases you can delete a bad Google review that’s inappropriate. We’ll show you how it’s done.

Digitalization for local businesses

Why digitalization is so important for local businesses

Local businesses are under threat from being overshadowed by the convenience of larger online businesses. However, digitalization itself isn’t a threat, but rather an opportunity to make your own business even more well-known and successful. We’ll show you the greatest benefits that digitalization brings to businesses.


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