Selling products and services online – it’s easier today than ever before. The opposite is true of choosing the right shop system: when searching for the best solution, online merchants are confronted by an almost endless range of professional e-commerce software. But which product meets the requirements of your own online project? Our website comparison provides you with clues and a clear...
Almost everyone knows the online auction marketplace eBay. High commissions and negative experiences have led some users to try out alternatives. There are sustainable online marketplaces with fair business models and platforms where you can buy and sell safely. We present the best eBay alternatives and make the comparison: Which can hold its own?
Do you want to strengthen customer loyalty and boost sales at the same time? Cross selling is one of the most effective methods in retail, especially in e-commerce. In this article, we explain what cross selling is, how you can make use of technology and customer data, and what you should pay attention to when implementing it. Our cross selling examples and classic formulations are a great...
Dropshipping is a form of business whereby goods are sold online that are neither stored nor shipped by the seller. However, dropshippers usually need to provide a vast assortment of products in order to be successful. Learn how to find the best dropshipping products and what to look for when making your selection.
Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this...
Know what your customers need before they do: up selling offers customers added value and helps retailers to boost sales. The art of this sales strategy lies in convincingly conveying the added value without appearing pushy. Read on to find out how up selling works, how you can uncover its full potential, and what its challenges are.
When we think of cloud computing, the abbreviation AWS immediately springs to mind: Amazon Web Services. After all, AWS has always been the market leader in cloud computing. However, AWS is not the best solution for every company. Today, there are several excellent AWS alternatives. In this article, we’ll discuss what makes a good cloud service provider and how to make the best choice.
Online or offline advertising: which marketing method should you choose for your business? The answer is both; traditional marketing and online marketing go hand in hand. While print and TV campaigns can get your brand noticed in the public eye, SEO and SEA measures aim to personalize online advertisements to specific user groups. Both types of marketing have their advantages and disadvantages, so...
A complete IT infrastructure costs time and money and requires competent expert knowledge. In order to save costs and benefit from the experience of real IT specialists, many companies use the services of a software house. A software house is an IT service provider that offers complete IT solutions tailored to companies in addition to software and hardware. We explain how a software house works.
Storing data in electronic form is part of daily life. However, the more confidential the data being stored is, the more important security provisions become. So-called audit compliance, which already applies to documents of a commercial or tax-related nature, is playing an increasingly important role in the digital enterprise of the future.
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