Images

Pinterest vs. Instagram: a comparison

Pinterest and Instagram: comparing two image-sharing networks

The success of the image-sharing networks, Pinterest and Instagram, shows the significant marketing potential of social media. Since their launch in 2010, the two platforms have established themselves as big players in the American market and worldwide. However, business owners considering these platforms for marketing campaigns should be aware of their differences in order to assess whether they...

Progressive JPEG

Progressive JPEGs: An introduction

Progressive JPEGs, or PJPEGs, are a type of JPEG that is compressed in a special way. PJPEGs load differently in the browser than “normal” or baseline JPEGs. What are the differences? How can you create a PJPEG and which programs can you use?

Pixel graphics vs. vector graphics - a comparison

Pixel graphics or vector graphics? Comparing the pros and cons

When should you use a pixel graphic and when is better to employ vector graphics instead? We show you the pros and cons of both of these computer graphics and detail their different applications. Read on here how and make sure your website is always correctly using each graphic form.

Graphic file formats: which formats are important?

Graphic file formats: the most important storage formats for images online

Whether you own an online store, run a corporate website, or write a blog, none of your web projects won’t be successful without photos or graphics. Images create visual stimuli that can enhance the content of your text and appeal to your visitors. However, it is crucial not only to find suitable graphical elements - but also to choose the appropriate graphic file format. The format needs to meet...

Social Media | Pinterest for businesses

Pinterest for businesses

It would be a serious mistake not to take Pinterest seriously as a marketing platform. While it may look like an extensive photo album of recipe ideas, DIY tutorials, and dream holiday destinations, the truth is that the social media site can offer a valuable service: generating referral traffic for your company website. Brands can therefore use the platform to curate their image and attract new...

Photo editing software: testing free tools

Testing the best free photo editing software

If you want to edit images, you don’t always need to pay for a pricey tool like Photoshop. The market offers various image processing programs that are both free and highly functional. As well as classic desktop programs, online applications are playing an increasingly important role. But how do you find the software that best suits your needs? Our guide provides you with information and tips...

WebP-Format

WebP: the efficient format for images on the Web

Most websites display a variety of photos, graphics and animations, which often have a negative effect on performance. This problem can easily be kept in check thanks to measures such as compressing image files, which is why this technology is often used. With the WebP format Google has developed a format that aims to outperform JPEG, PNG, GIF etc. in terms of file size – even if it has only...

What is APNG?

APNG (Animated Portable Network Graphics): Basics and tutorial

GIFs are extremely popular for spicing up your own posts and news on social media. It seems difficult to imagine an online world without the expressive animations in the format of the same name – but APNG (Animated Portable Network Graphics) is an alternative that in some respects even stands out from GIFs. What exactly is behind this animated PNG? How can you create animations in this format?

Image editing apps: the best mobile photo tools

Image editing: the best apps for iOS and Android

For many years now, optimizing images on a smartphone or tablet has been viewed as just another step in the photography process. With digital technology becoming ever more sophisticated, photo-editing apps that can be installed directly on mobile devices look and perform in an increasingly similar manner to their desktop predecessors, saving users from the tedious task of editing on a PC. But what...

The best image databases for free images

Databases for license-free images

You don’t have to look too far when searching for free stock photos and images on the internet. But just because images are free, doesn’t automatically mean that they’re all completely unrestricted for use. This is where special licenses come into play. We’ll guide you through an overview of the best sources for license-free images available online.


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