Images

What can HEIF (High Efficiency Image File Format) do?
HEIF: all you need to know about High Efficiency Image File Format
  • Web design

Apple has replaced JPEG as the standard image format on iOS 11 and macOS High Sierra. The successor HEIF (High Efficiency Image File Format) enables users to save photos in a more space-saving and higher quality format. Since other platforms such as Windows or Linux do not yet support the new format, the MPEG standard’s possibilities are still limited.

HEIF: all you need to know about High Efficiency Image File Format
WebP-Format
WebP: the efficient format for images on the Web
  • Web design

Most websites display a variety of photos, graphics and animations, which often have a negative effect on performance. This problem can easily be kept in check thanks to measures such as compressing image files, which is why this technology is often used. With the WebP format Google has developed a format that aims to outperform JPEG, PNG, GIF etc. in terms of file size – even if it has only...

WebP: the efficient format for images on the Web
Creative web design: inspiration for your web project
Web design inspiration: how to revamp your website
  • Web design

Want to create a cool website design, but suffering from a lack of inspiration? We’ve got you covered. The internet plays host to a number of online platforms, communities, and blogs dedicated to sharing web design ideas and generating inspiration for digital artists. We’ve picked some of the best sources of inspiration for creative web design. Whether you’re into flat design, one page websites,...

Web design inspiration: how to revamp your website
Cool and creative 404 pages: tips and examples
Tips and examples to help create great 404 pages
  • Website creation

When surfing the web, users are often stopped in their tracks by 404 pages. This error message means that the page the user is trying to reach doesn’t exist. Most of these webpages are standardized, but some operators choose to create their own, individual 404 pages. So how do you go about creating a memorable, innovative 404 error page? We’ll take you through the dos and don’ts of making a 404...

Tips and examples to help create great 404 pages
What is conversion rate optimization?
What is Conversion Rate Optimization (CRO)?
  • Online sales

Successful SEO measures help land you a spot in the top ranking positions of the search engine results pages (SERPS) and increase the influx of visitors to your site. But what happens when only a few visitors are actually buying your products or subscribing to your newsletters? Despite good traffic, the web project still isn’t as successful as it could be. The practical and effective solution to...

What is Conversion Rate Optimization (CRO)?
What is APNG?
APNG (Animated Portable Network Graphics): Basics and tutorial
  • Web design

GIFs are extremely popular for spicing up your own posts and news on social media. It seems difficult to imagine an online world without the expressive animations in the format of the same name – but APNG (Animated Portable Network Graphics) is an alternative that in some respects even stands out from GIFs. What exactly is behind this animated PNG? How can you create animations in this format?

APNG (Animated Portable Network Graphics): Basics and tutorial
Create your own product photos
Product photography: taking your own professional photos
  • Online sales

One advantage brick-and-mortar retailers have over their e-commerce counterparts is that customers are able to experience products with all of their senses before they’re purchased. Online shopping, on the other hand, only provides potential customers with descriptions and product photos. What follows is that high-quality photos are all the more important for online shops. Find out how to create...

Product photography: taking your own professional photos
Product photography for your online store
Product photography: the best tips for store owners
  • Online sales

When out shopping, most people actually pick up products to feel their quality, structure, and weight, occasionally even smelling or listening to them. This gives customers the chance of forming an emotional connection with the product, which can then lead to a successful sale. Since an online store cannot offer customers the same experience, quality product photos are instead needed in order to...

Product photography: the best tips for store owners
The most useful Photoshop shortcuts
The most important Photoshop shortcuts for Windows and Mac OS
  • Web design

Endless clicking through the many menus when working with Photoshop is a major disadvantage for users of the photo editing software giant. But thanks to certain Photoshop shortcuts, users have the option of employing keyboard combinations to skip straight to certain actions. We’ve compiled the best of these Photoshop tricks for Windows and Mac OS here.

The most important Photoshop shortcuts for Windows and Mac OS
What is a thumbnail?
Thumbnails – little pictures, lots of power
  • Social media

Thumbnails can be found everywhere online. These small images help users to get a preview of web content such as photos or videos, and to select what might interest them. Thumbnails can be seen as teaser, formatted as compressed images. Website operators use the thumbnail images to attract attention and gain clicks. But what exactly are thumbnails? And when are they used?

Thumbnails – little pictures, lots of power