Network

Successful content promotion

Content promotion: maximum reach for your content

A content marketing strategy doesn’t just appear, but is rather the result of an intense analysis of goals, strengths, and content. Implementing the strategy requires a lot of personnel as well as finances. You design the content, write blog posts, produce videos, and put together whitepaper and e-books. After all this, you still aren’t finished. Nothing will happen if you don’t start promoting...

Telnet – the system-wide remote protocol

Telnet

Remote access to remote computer systems has always been a part of well-organized networks. Administrators can manage individual users as well as work on the move since a remote connection enables access to company data. One of the first protocols developed specifically for this purpose was Telnet.

LinkedIn ads: B2B marketing in the business network

LinkedIn ads: Marketing geared toward the target group

LinkedIn is the first port of call for global B2B marketing. Contrary to Facebook, Instagram, or Pinterest, you can reach the community in your business network on a professional level instead of through funny videos. LinkedIn ads give you multiple formats to choose from to address your target group. From content marketing to classic banner advertisements: We explain what the various options are...

Server failure – what to do?

Server failure: risks, consequences, countermeasures

Server failures can be devastating for businesses, especially if central business areas are controlled by IT systems since the longer the server is down, the costlier is it for the company. This can result in loss of sales and in the worst case, the loss of business or customer data. Here we demonstrate the internal and external sources of danger that can lead to server failure, explain the...

Subnetting: How do subnets work?

Use subnetting to get the most out of your network

Dividing a corporate network into smaller subnets has some advantages in terms of speed, security, and logical organization. However, many people find it difficult to set up. Binary computational operations and long series of numbers are frightening, but the principle itself is not so complicated. We explain what subnetting is, how to calculate a subnetmask, and what you need subnets for, so that...

SCTP

SCTP (Stream Control Transmission Protocol) – the reliable, message-oriented transport protocol

If two computer systems are to exchange data, they must agree on a common protocol basis. For example, the selected transport protocol determines how the information is to be transferred. One of the more recent representatives of this protocol division is the Stream Control Transmission Protocol (SCTP), which the IETF (Internet Engineering Task Force) published in 2000 as an alternative to known...

DHCP Snooping

DHCP Snooping: More Security for Your Network

DHCP snooping makes a network more secure. There are no two ways about it: DHCP makes network configuration so much easier. This is especially the case in large networks, where devices are constantly changing and the manual assignment of IP addresses is a never-ending task. Yet by using DHCP to simplify the process, you do relinquish controls, and criminals can take advantage of this. By using...

MAMP: the practical software stack for Mac OS X

MAMP: the local development environment for Mac OS X

If you’re developing a website, it’s important to regularly ensure that all the elements function as intended. Although there are no specific tools required for creating a basic info page with static content, it’s not possible to preview a project containing dynamic elements without some additional tools. The simplest solution is to use an all-in-one development environment like MAMP.

Bonjour: Software for zero configuration networking

Bonjour: What’s behind the zeroconf implementation

Manually organizing a large local network can be a nerve-wracking and very complicated matter. Without your own DHCP and DNS servers to support you in the distribution of addresses and name resolution, all IPs would have to be entered manually and also updated independently if changes are made in the network. Zeroconf implementations like Bonjour, which connect network components without almost no...

What is ARP? – Address resolution in networks

What is ARP (Address Resolution Protocol)?

When computer information is sent in TCP/IP networks, it is first decompressed into individual data frames. In this way, you can transfer data of nearly unlimited size. The frames also contain the target system’s MAC address, without which a transmission would not be possible. If the physical address is not known, the sender must first be determined using the ARP Address Resolution Protocol. Here,...