Every company wants to work close to the customer, to focus on the user. However, many companies only use averages and statistics as a basis. This is not how to reach the individual buyer. Personas are different. They are based on real people and reflect the heterogeneity of the target group. What do you have to pay attention to?
The ability to store contacts is one of the most important features of e-mail services like Microsoft Outlook. An extensive address book helps you to contact friends, business partners, or employees at any time without having all mail addresses in your head. To prevent the loss of useful contact information, you should export your Outlook contacts regularly. With this kind of backup, you can also...
Acting as a template for web presences, themes can change your website’s appearance in the blink of an eye. If Drupal is your chosen CMS, you’ll never be short of layout options. When it comes to free Drupal themes, users are spoilt for choice. The hard part is knowing where to start! There are a lot of deciding factors here, including your knowledge of web design and what type of website you’re...
The CMS, Drupal, was created by Dries Buytaert as a simple message board and over time has developed into one of the largest content management systems in the world. It’s known for its enormous community which is constantly working on extensions. What other advantages does Drupal offer?
A tidy mailbox is the basis of professional e-mail communication. With Outlook “Rules and Alerts” you keep track and ensure that important requests are processed promptly. We will explain how to set up the appropriate automatic rules using illustrated step-by-step instructions.
It’s rare to see creative information directly placed into HTML code. Colors, fonts, and sizes of HTML elements are normally defined in style sheets, such as CSS. The more complex a website becomes, the more the range and amount of required CSS files increase. The extra burden can have a considerable effect on your website’s loading time, but this can be avoided by compressing your CSS.
Endless clicking through the many menus when working with Photoshop is a major disadvantage for users of the photo editing software giant. But thanks to certain Photoshop shortcuts, users have the option of employing keyboard combinations to skip straight to certain actions. We’ve compiled the best of these Photoshop tricks for Windows and Mac OS here.
The BCC feature found in your email program allows you to send blind carbon copies of your messages to anonymous third parties. Although it may sound unethical and can be seen by some conversation partners as a breach of trust, the inclusion of BCC recipients is useful and justified in exceptional circumstances. We explain when this is the case.
Project management apps offer a number of functions bundled together into a single platform and have revolutionized the workplace. When used correctly and embraced by the employees, such an app can help organize all kinds of tasks with a very high degree of efficiency. Small and medium-sized teams, as well as large operations, stand to benefit from the right app. These days, there is a large...
The container platform Docker offers native functions for the orchestration of containers in physical or virtual clusters. Docker also offers a tool for the deployment of multi-container apps with Compose. Thanks to the native swarm mode, you can scale complex applications by yourself on any number of Docker hosts. We show you how that works and offer comprehensive help in our tutorial for Docker...
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