Tools

The best Google Analytics alternatives

The best Google Analytics alternatives

Website tracking is very important in online marketing to be able to see how users are interacting on your site. The first choice is normally the tracking tool offered by the search engine, Google. But for data protection reasons, more and more users are looking for alternatives to Google Analytics. We will examine applications with similar features to those offered by Google Analytics.

Password Protect ZIP Files

Encrypting ZIP Files: How to Password Protect Your ZIP Files

The ZIP format enables you to combine multiple files or entire directory trees in a compressed container file. This not only saves hard drive space when archiving; ZIP files can also be password protected, if required, to safeguard archived content from third-party access. We show you how to do this.

WinZip Alternatives

WinZip alternatives: the best programs at a glance

Those seeking a powerful file archiver often fall back on WinZip. The tool allows users to quickly and easily compress files into archives or read already compressed data. WinZip also offers other useful features, which are available for a fee as soon as you’ve completed your trial period. However, if you don’t want to pay for file compression, there are various free WinZip alternatives to take...

1Password Alternatives

1Password alternatives: the best password managers

Password managers are extremely practical tools to help remember the passwords for the many online accounts you may have. They usually work via browser extensions or desktop apps, and are available across most operating systems. Among the many password managers, 1Password has established itself as a solid tool for many users. However, 1Password is relatively expensive and there are doubts about...

Elasticsearch

Elasticsearch: the flexible search engine

If you work with large amounts of data, you’ll need a powerful search engine. Elasticsearch offers you a full-text search that you can configure so that it is perfectly tailored to your needs. But first you have to understand the principle behind it – what is Elasticsearch?. In this Elasticsearch tutorial we’ll explain the first steps in using the search engine, from installation to creating a...

The best Microsoft PowerPoint alternatives

Free alternatives to Microsoft PowerPoint

It doesn’t matter whether you’re in school, at university, or in an important workplace meeting: a professional presentation can support any point you are making and help give the speaker a clear background to visualize ideas, plans, and perspective. When it comes to the software for this presentation there’s one household name that stands out: Microsoft PowerPoint. But there are numerous free...

Personas

Personas: How to get closer to your customer

Every company wants to work close to the customer, to focus on the user. However, many companies only use averages and statistics as a basis. This is not how to reach the individual buyer. Personas are different. They are based on real people and reflect the heterogeneity of the target group. What do you have to pay attention to?

What is Quora?

What is Quora? The question portal, explained.

The English version of Quora has already established itself as a major question-and-answer portal and has been growing its dynamic community since 2010. Quora is a knowledge portal where users can communicate respectfully with each other. Quora combines the best elements of the social media, question-and-answer site, and discussion communities.

Microsoft Visio alternatives

Microsoft Visio: Free alternatives for creating diagrams and flow charts

Visio allows you to create industry-standard professional diagrams, which can be seamlessly integrated into Microsoft Office documents. Thanks to a variety of graphic elements, complex information can be visualized efficiently and smoothly. But this visualization software is quite expensive, so luckily there is no shortage of free Microsoft Visio alternatives.

Word Styles: Creating and Modifying Styles in Word

Using, creating and customizing Word styles

It’s often very time consuming to format each and every heading of a document individually, especially for lengthy, complex documents. Font, font size, font color – these features, among others, must be consistent within a document to achieve a uniform layout. Word styles allow you to easily format and edit a text, making significant and otherwise tedious adjustments to features such as a table of...


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