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eCommerce Shop

eCommerce made easy

Ready-made packages include a click-and-build eCommerce website with customizable templates and images. Easily sync to Amazon and eBay.
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Build an eCommerce website of your own

Create your eCommerce website in minutes - no tech skills required!

Choose your template

Engage customers with a beautiful, fully responsive interface. Customize the fonts and color schemes to your liking.

Add products & connect to platforms

Add your products with just a few clicks. More platforms means more traffic and sales: sell on Amazon, eBay, and Google Shopping.

Go live & start making money

Sit back and sell. Make money even when you're not working: An eCommerce website is open all day, every day.

Store highlights

Simple setup

Fast and easy

Setting up your shop is a breeze - the setup wizard guides you step-by-step, and the click and build editor doesn't require any special technical skills.

Beautiful design

Your customers will love our dynamic, fully responsive interface. Templates are easy to implement and even easier for your customers to navigate - from any device. Switch designs and color themes whenever you want.

Built-in SEO

Responsive sites are not only better for sales, they also rank higher on Google and other search engines.

Convenient & secure

Protected transactions

All packages come with a free Wildcard SSL Certificate to protect your eCommerce website and your customers' data. Your site is kept safe in our geo-redundant data centers.

Secure payments

With multiple payment methods to choose from, we make sure you get paid securely and quickly. Your customers can choose from a variety of payment methods, including credit cards and PayPal.

Customizable delivery

Make things easy for yourself and for your customers: with just a click you can offer a broad range of delivery options for a seamless shopping experience, like Shippo, FedEx, and USPS.

Sell successfully

Market effectively

Cross-sell your products, send customers emails, offer discounts, start a Google Ads campaign, and integrate social media accounts to build relationships with your customers to keep them returning.

Accurate inventory

Online marketplace and product portal integration ensures that your inventory is always up to date, so you never miss a sale or have to worry about keeping track of separate channels.

Sync with Amazon, eBay, Google

Increase your traffic and sales through marketplaces like Amazon and eBay, and product listing portals like Google Shopping and Shopping.com

Package overview

Wildcard SSL Certificate for secure transactions
Customer management
24/7 support

Essential

All you need to sell online


6 months $1/month then $20/month
Continue

eCommerce website builder
Includes beautiful, responsive templates and easy step-by-step guidelines

Free domain Included free domain extensions: .com, .biz, .org, .me, .online, .net, .us, .ca, .info.Close

Basic payment methods Offer payment methods like invoices, direct debit, and PayPal, as well as express checkout.Close

Business

Increase traffic and customer loyalty with marketing tools


3 months $1/month then $30/month
Continue

eCommerce website builder
Includes beautiful, responsive templates and easy step-by-step guidelines

Free domain Included free domain extensions: .com, .biz, .org, .me, .online, .net, .us, .ca, .info.Close

Advanced payment methods Offer payment methods like invoices, direct debit, and PayPal. Express checkout and additional payment methods like credit card, Stripe & more.Close

Integrated shipping methods Manage your shippings with integrated local carriers like FedEx and USPS.Close

Marketing tools and features Interact with your customers by offering coupons and discounts. Send out newsletters or advertise your store with Google Ads. Sell more with the cross-selling feature.Close

Comparison websites Attract more customers by promoting your products on comparison websites like Google Shopping and Shopping.com.Close

Pro

Grow fast


3 months $1/month then $50/month
Continue

eCommerce website builder
Includes beautiful, responsive templates and easy step-by-step guidelines

Free domain Included free domain extensions: .com, .biz, .org, .me, .online, .net, .us, .ca, .info.Close

Advanced payment methods Offer payment methods like invoices, direct debit, and PayPal. Express checkout and additional payment methods like credit card, Stripe & more.Close

Integrated shipping methods Manage your shippings with integrated local carriers like FedEx and USPS.Close

Marketing tools and features Interact with your customers by offering coupons and discounts. Send out newsletters or advertise your store with Google Ads. Sell more with the cross-selling feature.Close

Comparison websites Attract more customers by promoting your products on comparison websites like Google Shopping and Shopping.com.Close

Online marketplaces Sell your products directly on marketplaces like eBay and Amazon Marketplace. Your stock will be always up to date, no matter if an item is sold in your online store or on any marketplace.Close

State and local taxes will apply. Click here for our General Terms and Conditions.
Your personal consultant

Helpful advice from a single point of contact. Exclusively for you. Experience customer service on a whole new plane. All this and more, free.

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What kind of eCommerce website do you need?

An online platform for my brick and mortar store Our experts recommend...
Our recommendation
Online Store Business
  • Increase traffic with price comparison portals
  • All online payment methods accepted
  • Optimize delivery costs
3 months $1/month then $30/month
Get it
A way to sell my products on my eCommerce website and on eBay & Amazon Our experts recommend...
Our recommendation
Online Store Pro
  • Sell on Amazon, eBay & sync with Google
  • Increase traffic with price comparison portals
  • Inventory automatically updated across platforms
3 months $1/month then $50/month
Get it
A platform to start a standalone eCommerce website Our experts recommend...
Our recommendation
Online Store Pro
  • A beautiful, responsive shop
  • Sell on Amazon, eBay & sync with Google
  • Several payment methods
  • SEO-enhanced layouts and short URLs, SSL included
3 months $1/month then $50/month
Get it
An easy way to sell online as a side business Our experts recommend...
Our recommendation
Online Store Essential
  • A beautiful, responsive shop
  • Simple PayPal Express checkout
  • SEO-optimized layouts, short URLs, and SSL included
6 months $1/month then $20/month
Get it

Why build your store with 1&1 IONOS?

All-inclusive

Everything you need to sell successfully online is included in one package, from design templates to marketing apps.

Secure

A Wildcard SSL Certificate and geo-redundant infrastructure ensure your online store is kept safe for you and your customers.

Reliable

We've been helping our customers sell online for over 15 years. By choosing our eCommerce platform, you're choosing a trusted partner for your business, with 24/7 support.

Easy management

Run your store from anywhere and any device. Whether you decide to sell on one platform or many, managing your inventory is never complicated. Administration is centralized in the Control Panel.

No surprises

You'll never be charged transaction fees or surprise costs. Choose your package and add as many products as you like (with a technical limit of 200,000, but even that can be extended!).

Customizable

Integrate more 1&1 IONOS solutions like Online Accounting, and dozens of other apps and plugins to tailor your store to your business’ needs.
Customers sell their products with the 1&1 IONOS Online Store because there are no surprises: no surprise costs, product limitations, or data loss. Unlike free platforms, the 1&1 IONOS Online Store guarantees your customers' data is kept safe. And with marketing tools and convenient payment and delivery options, you're sure to keep your customers returning.

Online store builder

FAQ - Frequently asked questions about the topic
If you want to open an eCommerce store the Online Store solutions from 1&1 IONOS can help you to minimize the amount of time it takes. The package includes everything you need to create a professional website – no HTML or CSS knowledge necessary. However, there is a CSS editor for professional users. All that is left for you to do is choose the right design for your shop, made easy with a large number of design templates for various business sectors.

All details are easily changed and adjusted to fit your specific requirements: navigation structure, buttons, graphics, texts, pictures, banners, logos and YouTube videos. We don't just want to make building your eCommerce shop easy, but also fun. If you need help, you can simply turn to our design assistant which will lead you step by step through the set-up process. With our new and improved solutions you can set up and start selling within a few hours.

Besides the eCommerce site builder we have presented here, 1&1 IONOS also offers a managed WordPress for which the shop plugin WooCommerce can be used. This solution complies to more experienced users or users who specifically want to work with WordPress.
Your personal eCommerce store needs an internet address that is unique and memorable (Domains are not free anymore). Perhaps you already have an idea of what you would like the name of your company or shop to be – reserve the corresponding domain now. You may purchase the domain before or after you purchase your preferred online store package. 1&1 IONOS provides new top-level domain extensions and aids in checking the availability of a suitable URL. Enter your desired web address into the search bar to see whether a suitable URL with your shop name is available.
The domain name (e.g. 'my-first-onlineshop') along with the top level domain (e.g. '.com') forms the internet address i.e. 'my-first-onlineshop.com'. You can also use new top level domains like .shop, .sale, .discount, .toys or .fashion to further tailor your address to your industry.

If you are building your own eCommerce website, you need to choose a distinctive shop or company name for your domain, but if you cannot find a matching domain name that is free you can also use well-known product names, important product categories or service names for your domain. To make sure your unique domain name is exclusive to you, reserve all the major domain extensions like .com and .net. This way you can protect your brand from the start. If you are building an international online shop, country specific domain extensions make sense – for example .co.uk (United Kingdom) or .fr (France). After you have setup your online store do not forget to connect your domain. You can easily do that in 1&1 IONOS Control Panel.
All packages include responsive web design. This technology ensures that your eShop is optimally displayed on every smartphone and tablet, including any changes you might make over time. These changes are usually made using the internet browser of your computer – thanks to responsive web design they are immediately adopted and optimized for every smartphone.

By the way, good performance of a web shop on mobile devices is a ranking factor for search engines like Google, making mobile optimization a real opportunity to stand out from the competition. This is especially pertinent if the competition fails to optimize the presentation of their online shop for mobile devices. Optimizing how your eCommerce website is displayed also gives you access to an entirely new group of customers – those that like to shop on the go.
If you are building an eCommerce store that is hosted by one of our data centers, then the exchange of data is automatically secured via an SSL certificate. The certificate guarantees the safe exchange of information and data when an order is placed on your eCommerce website. Unauthorized access is prevented by encrypting the data transfer, allowing your customers to enter their information into a contact form during the order process without any risk. The entire checkout process is SSL-secured, from the order basket to finalizing the order. With 1&1 IONOS you can easily build an website that is safe for your customers to use. The Trusted-Shops logo, which is attached to all of our shops, lets your customers know that they can trust your shop. Online stores that carry the Trusted-Shops certificate guarantee safe payment transactions with an SSL encryption.

Additionally 1&1 IONOS eCommerce web hosting protects your shop from crashing by employing a number of server locations. eCommerce hosting at 1&1 IONOS makes use of geographically redundant data centers. The use of server-cluster-systems – two geographically separate servers – ensures that you have round the clock access to your website. Should one server fail the other takes over all functions with no disruption to the system. The two servers mirror the data and synchronize them permanently. Should the web server of your eCommerce website be offline, to undergo maintenance for example, the other server takes over. This means your shop is always accessible – for you and your customers. Regular back-ups further prevent any data loss.
The laws surrounding eCommerce stores change constantly. To make sure you do everything right and remain within the legal framework when you opt for our eCommerce website solution, 1&1 IONOS has entered into cooperation with Trusted-Shops, the quality seal for online shops. All online shops that carry this seal are obliged to fulfill the highest standards of data and delivery security. For customers, the familiar Trusted-Shops seal with the blue "e" guarantees that your online shop is trustworthy. The SSL-encryption of the payment process is part of these regulations.

With our Online Store solutions you can create an online shop that fulfills the requirements of the Trusted-Shops seal. Trusted Shops certifies shops in accordance with the current legal framework and the most important customer-centric values. Along with the Trusted Shops certificate you will also receive a template of all relevant legal documents plus the terms and conditions. These templates are regularly updated to comply with the current legal status so you are always up to date.
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