The fight for significant market shares is particularly difficult for young companies. But even large, established companies can’t be successful in a market that’s going nowhere. In order to increase your profits sustainably, you should leave the competition behind and open up a completely new market. The Blue Ocean Strategy reveals how you can achieve more success with innovations.
Becoming self-employed also means taking out insurance. If you would forget to take out certain insurance policies, this can, in the worst case, lead to losses in millions. As a rule, entrepreneurs should take out both personal and company policies. We will tell you which insurance policies for freelancers and the self employed these are and what you should pay attention to when taking out a...
If several people or entities want to operate a commercial business together, their first step is finding a suitable legal form for their business. An interesting, common solution is a limited partnership. This is comprised of general partners, with unlimited liability, and limited partners, with limited liability. How is liability regulated among limited partners? What rights and obligations does...
A merging world requires international business structures. With Societas Europaea, the EU has created a form of enterprise that can be used throughout Europe. For companies that operate EU-wide, a European Company can have its advantages – but there are also disadvantages. We present the Societas Europaea and explain what is behind it.
All the risk, but all the freedom – this is one way you can describe being a general partner in a limited partnership. While the other shareholders are “only” reliable for their own capital contribution, the general partner is liable with their total assets. Being a general partner comes with additional special rights – they are the only ones entitled to manage and represent the company.
There are a number of very important tasks involved with starting your own business. In order to do these tasks justice, it is absolutely necessary to create a business plan. This should always be done in writing. But what are the contents of a buiness plan, what functions does it fulfill, and what is its structure like? We provide a complete overview for all prospective business founders.
Dropbox, Airbnb, Twitter – all these succesful companies have one thing in common: they became successful using the lean startup model. This method questions traditional business concepts and procedures, and instead promises greater flexibility and innovation. But what do lean startups mean for product development and company culture, and how can you benefit from these new ideas?
Buying a company is costly and risky. An earn-out clause in the contract reduces the risk for the buyer and creates a monetary incentive for the seller to support the new direction. This is because the earn-out promises a fluid, profit-oriented adjustment to the purchasing price in addition to the basic amount. However, this option has its pitfalls. If you want to use the earn-out model properly,...
Setting up a business involves a number of tasks and obligations. The development of a business plan, for example, is a must if you want to come across as professional to sponsors and other businesses. Business plan software, which is available both in free and paid versions, can help get you up and running.
The name of your business is critical for success. A good company name can create a strong brand that will allow you to stand out among the competition. But what happens after you’ve found the perfect name for your company? Read on to find out more about registering a company name and registering a trademark.
Starting a business can be challenging. In this category, prospective entrepreneurs will find everything from coming up with a sustainable idea and creating a strong business plan, to funding, legalities, and the key steps required to get a project off the ground.