LinkedIn has become an indispensable part of the job search. HR staff search the network for potential candidates for open positions. A well-managed profile is essential to be successful on LinkedIn. After all, you want to show yourself at your best on LinkedIn. It is important...
Even if prices are raised and there are more affordable alternatives on the market, we will often continue to buy products from the same brand. The reason for this is the same as explaining why we always choose to fly with the same airline or get our coffee from the same place:...
According to the US Small Business Association (SBA), a small business is a privately-owned and operated business with a small scale of trade and a small number of employees, depending on the industry. A small business can be an LLC, partnership, or sole proprietorship. There are...
A work-life balance involves a lot more than simply dividing working time and personal time equally. The concept is often viewed as a philosophy that determines many aspects of a person’s life. In order for it to succeed, both employers and employees must make an effort to create...
You’ve made it past the application process and the initial screening and you’ve been invited to an interview. It’s normal to be nervous, especially if you have limited experience in selling yourself. There are a few unwritten rules that apply for all interviews. As soon as you...
Customer care is one of the corner stones of a successful company – whether you are running an online store or offering bank accounts. Even smaller companies can benefit from the use of CRM tools, which help to organize customer- or buyer data. These software systems automate and...
The success of a company is closely connected to its growth. Economies of scale describe the effects that an increase in input has on output. That is, more should come out than you put in! But what are economies of scale exactly, and what forms do they come in?
Would you like to write appealing job descriptions and identify the best candidates for certain positions? The first step in this process is to write a job profile. Profiles like these summarize the essential skills, abilities, and talents that an applicant should have in order to be able to successfully carry out the tasks required for the job. But how is a job profile created exactly?
Anyone who has sat through a few presentations in their life knows how the quality of a presentation can vary. This is due in part to the lecture’s topic, but also to the speaker, whose appearance and presentation skills have a considerable influence on the lecture’s success. Here, you can find out the details of what is important for presenting.
Would you like to work part-time as a self-employed person? You are not the only one. No wonder, as there are some advantages to owning a start-up, like minimizing your financial risk. Starting a part-time self-employed side gig is easy, but there are certain conditions to be observed. If you start your own business on a part-time basis, you will be faced with a number of considerations: How will...
In our fast-moving society, people often tend to tackle several projects and tasks at the same time, whether in their professional or private lives. However, to be able to complete all tasks properly and achieve goals that you’ve set for yourself, it is necessary to set priorities. The Eisenhower Matrix is a tool that can be used to prioritize tasks quickly and easily. Here we explain what makes...
Are time-consuming tasks interrupting your workflow and that of your employees? You can outsource routine tasks such as e-mail archiving, but also tasks which require a high degree of specialism, to external companies. This allows you to focus on your core competencies while at the same time saving costs. So, is outsourcing a workable strategy for your company?
A merging world requires international business structures. With Societas Europaea, the EU has created a form of enterprise that can be used throughout Europe. For companies that operate EU-wide, a European Company can have its advantages – but there are also disadvantages. We present the Societas Europaea and explain what is behind it.
All the risk, but all the freedom – this is one way you can describe being a general partner in a limited partnership. While the other shareholders are “only” reliable for their own capital contribution, the general partner is liable with their total assets. Being a general partner comes with additional special rights – they are the only ones entitled to manage and represent the company.
There are a number of very important tasks involved with starting your own business. In order to do these tasks justice, it is absolutely necessary to create a business plan. This should always be done in writing. But what are the contents of a buiness plan, what functions does it fulfill, and what is its structure like? We provide a complete overview for all prospective business founders.
Market research is an important procedure to advance a company or to make decisions as an entrepreneur. Customers and respondents play an important role, as their opinions are an important indicator of sales opportunities. It is crucial for the success of a company to examine the market at regular intervals. So, what does market research mean, and why is it so important for a company?
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