Best business startup ideas

The best business startup ideas: Here’s how to find them

 

If you would also like to go for it and launch a startup yourself, you’ll need good ideas and a ton of organization. We’ve got some inspiration for both! How do you systematically approach the search for the next “big thing”? How have others written their success stories? And...

 

Business impact analysis

The business impact analysis

 

A BIA or business impact analysis emphasizes the most important processes of your company that could threaten your normal business operations in case of a deficit or outage. These processes allow you to evaluate the consequences of a crisis more effectively and devise strategies...

 

Agile Working

Agile working: mastering the challenges of the digital world

 

“Agile working” is currently one of the biggest trends in the corporate world. It’s seen as the best way to master the challenges of digitalization. How does the agile approach work? What opportunities and risks does it involve? And what role will this hot topic play in the...

 

Body language

Body language: The most important form of nonverbal communication

 

Even when we don’t say anything, we communicate: Our body language is more or less consciously sending out signals to those around us. Gestures, expressions, and posture often share more than we’d like, including how we feel in a given situation. If you’re able to understand body...

 

Supply and demand

Supply and demand – how they control the market

 

Supply and demand determine pricing in a free market. Demand has an influence on supply and vice versa. With no demand, any supply is redundant, and with no supply, demand is ineffective. When they are in equilibrium, prices remain stable and goods are affordable. But how exactly...

 

Start a side business

Starting a side business

 

Are you planning on setting up a side business and want to know how to go about it? Starting your own side business while working full time is a great way to minimize your financial risk. Test the waters, but first make sure you are legally registered and that you are even...

 

Business plan creation

Writing a business plan: here’s how to plan your venture

 

Before a business idea can be implemented, it is necessary to create a business plan. This serves as the founder’s roadmap, and summarizes all necessary information about planning and finances. However, the business plan is also highly relevant for investors as well as potential...

 

Ansoff Matrix – what actually is it?

Your company should grow, that much is clear. But how? And in which direction? The mathematician and economist Igor Ansoff already dealt with these questions in the 1950s and as a result developed the Ansoff Matrix, which is aptly named after him. We explain to you how the individual Ansoff strategies work – by using a simple example.

Tips on how to optimize your LinkedIn profile

LinkedIn has become an indispensable part of the job search. HR staff search the network for potential candidates for open positions. A well-managed profile is essential to be successful on LinkedIn. After all, you want to show yourself at your best on LinkedIn. It is important to remain credible and present information in an appealing way. Here you will find tips on how to do this. We will also...

Job posting: how to create appealing job advertisements

When searching for a new employee, there are a lot of things that need to be done which go far beyond the mere application procedure. Before you can conduct job interviews and draw up contracts, for example, it is important to create job postings that are as accurate as possible for the jobs available. However, what actually distinguishes a job advertisement that is perfectly designed in terms of...

Return on Investment (ROI)

An investment is only a good investment when it is profitable. You can determine the return on invested capital by utilizing – among other methods – return on investment (abbreviated to ROI), one of the core indicators for business administration. We’ll explain to you what ROI is, how it stands out among other performance metrics, and what formula you can use to quickly calculate a company’s ROI...

Travel expense report: template for download

Every time an employee goes on a business trip, they have to submit the bothersome travel expense report afterwards. Professionally-prepared forms can make the work a lot easier. We therefore offer you a free travel expense report template available to download. But since every company is different, we’ll also explain how to customize the template.

Customer acquisition

No company can succeed without a customer base. That is why customer acquisition is so important in everyday business. Yet anyone who takes an uncoordinated approach to sales stands in the way of their own success. Some methods and useful tips can help you successfully acquire customers.

Green marketing: Sales-oriented, yet environmentally conscious

Green marketing is becoming increasingly important for companies, as sustainable production now plays a major role in the purchasing decision of many consumers. By definition, green marketing is not just about selling sustainably-produced products, but also about transparency concerning the ecological orientation of all areas of the company.

Complaint management

How does one handle criticism? Preferably with a strategy, genuine interest and the goal to improve something: Real complaint management is more important for a company than many people think. If you have a complaint management that functions well, your customer base will far more satisfied and the quality of your services will steadily increase. We explain how you should organize the complaint...

Invoice templates: How Excel, Word, and Co. help with the transmission of payment information

Using a template to write invoices saves you a fair bit of time. While you still have to enter all of the payment information for each order on your own, sample invoices provide a ready-made design that you just have to fill in using the relevant company and customer data. But how does the perfect invoice template really look? And what should an invoice template consist of?

The best accounting software at a glance

Whether you’re a freelancer, small business owner, or you manage an even bigger company, you know that organizing your finances can get stressful. Accounting software can relieve a lot of the hassle and keep your finances in order. We introduce you to ten of the best accounting software packages.


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