Small Business Saturday

Small Business Saturday: Marketing and promotion ideas for business owners

 

Be prepared for holiday shopping season with a website, promotion ideas and customer outreach tips. The right small business website can help you connect with customers and get sales.

 

Business impact analysis

The business impact analysis

 

A BIA or business impact analysis emphasizes the most important processes of your company that could threaten your normal business operations in case of a deficit or outage. These processes allow you to evaluate the consequences of a crisis more effectively and devise strategies...

 

Agile Working

Agile working: mastering the challenges of the digital world

 

“Agile working” is currently one of the biggest trends in the corporate world. It’s seen as the best way to master the challenges of digitalization. How does the agile approach work? What opportunities and risks does it involve? And what role will this hot topic play in the...

 

Body language

Body language: The most important form of nonverbal communication

 

Even when we don’t say anything, we communicate: Our body language is more or less consciously sending out signals to those around us. Gestures, expressions, and posture often share more than we’d like, including how we feel in a given situation. If you’re able to understand body...

 

Supply and demand

Supply and demand – how they control the market

 

Supply and demand determine pricing in a free market. Demand has an influence on supply and vice versa. With no demand, any supply is redundant, and with no supply, demand is ineffective. When they are in equilibrium, prices remain stable and goods are affordable. But how exactly...

 

Start a side business

Starting a side business

 

Are you planning on setting up a side business and want to know how to go about it? Starting your own side business while working full time is a great way to minimize your financial risk. Test the waters, but first make sure you are legally registered and that you are even...

 

Business plan creation

Writing a business plan: here’s how to plan your venture

 

Before a business idea can be implemented, it is necessary to create a business plan. This serves as the founder’s roadmap, and summarizes all necessary information about planning and finances. However, the business plan is also highly relevant for investors as well as potential...

 

Interview tips for making a great impression

You’ve made it past the application process and the initial screening and you’ve been invited to an interview. It’s normal to be nervous, especially if you have limited experience in selling yourself. There are a few unwritten rules that apply for all interviews. As soon as you know these, you can begin to fully prepare yourself for your interview. We provide helpful tips on how to prepare for an...

Crowdfunding

Crowdfunding is a way of raising funds for a project using an online campaign. It’s a popular way of financing, especially for private individuals and startups. Usually private individuals are addressed directly. Four main crowdfunding models have been established, which differ depending on the rewards you promise your donors in return. In our article, you will also learn about what makes a good...

Cash pooling: liquidity bundling within a company

Subsidiary A is in financial difficulties, while subsidiary B has money at its disposal. Instead of accepting high debit interest rates and low credit interest rates, wouldn’t it be more practical to simply redistribute liquidity? With cash pooling, this is possible, but beware: You also have to follow certain rules when granting intra-group loans. Otherwise, you may face the threat of legal...

Stakeholder - do you know your stakeholders?

You will most likely know the shareholders in your company. What does the stakeholder situation look like? The success of your company depends on various groups of people. Not all of these people are employed by you or have shares in your business. In particular, external stakeholders such as suppliers and customers, as well as the state and the general public, have a massive impact on the success...

Salary negotiations – how salary increases work

Salary negotiations are important, if delicate topics for employees. You should prepare yourself so that you remain calm when talking to your supervisor and reach the desired conclusion. We provide you with useful tips and tricks on asking for a raise and starting salaries.

Tax exemption: How to reduce your tax liability

There are many different kinds of tax exemptions, which either reduce or entirely eliminate your obligation to pay tax. Most taxpayers are entitled to tax credits that reduce their tax bill in the same way that deductions do. Many organizations and groups such as charities are even totally exempt from income tax by the federal and state governments.

What is EBITA?

EBITA is a financial indicator that can make business planning easier for you. This value masks items that do not directly influence the operational success of your company. Many large corporations work with this indicator because it makes it easier to compare international companies. What exactly is EBITA, and how does EBITA calculation work?

Partnerships, explained

When setting up a company, you should consider carefully which legal form to take, since the rights and obligations of the shareholders and the company itself depend on it. It is important whether you choose a corporation or a partnership – and the choice of legal form also plays a role. If you choose a partnership, you will have to deal with its different legal forms. We explain how these differ....

Direct and indirect taxes

You may have heard of direct and indirect taxes, but do you know what the difference is between the two tax groups? For example, is income tax a direct or indirect tax? What are the most important direct and indirect taxes? This article will tell you everything you need to know about these two groups of taxes.


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