List Local is a marketing tool that allows you to register your company in more than 45 online business directories (as of January 2024) from a central location and keep it up to date. Depending on the selected tariff, List Local can also be used for your reputation management, i.e. the management of customer questions and reviews, regardless of whether your company is a retail shop or a virtual online business.

This article will teach you the basics and guide you through the initial setup of List Local.

Notice

You will be listed in most business directories within a few hours. For special directories, an entry can take up to six weeks. IONOS, or List Local have no influence on the speed at which entries are added.

Why register in online business directories

Your entries in online directories supported by List Local can have a positive effect on the position of your company in search engines, such as Google, through the backlinks.

Initial Setup for List Local

  • Log in to your IONOS account log in.
  • In the title bar, click on Menu > Online Marketing > Tile List Local: Open. If you are running List Local for the first time, the setup wizard will now start. The following steps refer to this.
  • Enter your company data in the following dialogue. If you do not have any public business premises or an online business, activate the entry I do not serve any customers at my location address.
  • Optional: If you are already using a Google business profile, skip the setup in the introduction wizard. You can find more information in the Help Center article Connecting Google business profiles and List Local
  • Complete the setup by clicking on Add to directories. You can change or complete your data later at any time.

If you have already set up your List Local profile, the main menu of List Local will be displayed instead of the introduction wizard in step 2. Use the Update profile menu item to update or add to existing data.