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Melissa Senn

MelissaSenn

Melissa Senn has been with IONOS since 2016 and joined the IONOS Digital Guide team in 2021. She focuses on website man­age­ment, e-commerce, and social media.

As a digital strate­gist, her par­tic­u­lar focus is on ar­ti­fi­cial in­tel­li­gence (AI). She uses her expertise to translate complex tech­no­log­i­cal trends into practical content for small and medium-sized en­ter­pris­es (SMEs).

She began her career at IONOS in trans­ac­tion­al SEO, where she was re­spon­si­ble for search engine op­ti­miza­tion for the online tools and e-commerce product areas for over four years. Her focus was on technical analysis and in­creas­ing online vis­i­bil­i­ty.

She holds a Bachelor of Science degree in Business Ad­min­is­tra­tion and a Master of Science degree in Man­age­ment with a spe­cial­iza­tion in Marketing from the Uni­ver­si­ty of Hohenheim in Stuttgart.

Co-Author

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Advertise online with ad exchanges

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Reviewer

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Google News: sub­mit­ting and op­ti­miz­ing your website

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What is a Vector Image?

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How can you create better Instagram Reels with AI?

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How to create Instagram content with AI

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How does AI image recog­ni­tion work?

Ar­ti­fi­cial in­tel­li­gence is playing a key role in more and more areas, es­pe­cial­ly when it comes to images. In image recog­ni­tion, for example, spe­cial­ized AI helps to quickly and reliably capture, analyze and classify certain image content. Find out how AI image recog­ni­tion works…

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The EU law on ar­ti­fi­cial in­tel­li­gence brings both chal­lenges and op­por­tu­ni­ties for companies, es­pe­cial­ly in terms of com­pli­ance costs, doc­u­men­ta­tion oblig­a­tions, and market access. At the same time, it es­tab­lish­es a framework that can promote long-term in­no­va­tion and trust in AI…

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How to use AI for social media marketing without losing your voice

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By adding website ratings through reviews, comments, or feedback boxes, you give your visitors a voice and sig­nif­i­cant­ly enhance trust in your offerings. In this article, we explain why website ratings are becoming more crucial, the different types of ratings available, and how…

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What is a target audience?

If you work in marketing, you will come across target audiences. They are helpful in making messaging clearer as well as making marketing campaigns and busi­ness­es more suc­cess­ful. So what exactly are target audiences, what do they mean for your business and what char­ac­ter­is­tics…

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