Businesses can become victim to a plethora of different types of emergencies. Each and every challenge is unique and demands context-dependent action. The next part of a crisis management plan should define crisis situations that may pose a threat to your company. These include bad weather damages to office buildings, medical emergencies, and threats to your reputation. Here are some examples:
Critical failures – include emergencies caused by forces of nature or people. Examples include catastrophes such as earthquakes or flooding, fires, theft, fraud, cyber or terrorism attacks. Contravention which could lead to suspension, closure, legal prosecution or high fines should also be included.
Medical emergencies – can become critical if a company (or its locations) endanger the health of others. This could be the case where, for example, event participants get food poisoning from the catering provided on-site. Other medical emergencies include the spread of illnesses, biological threats, and health or life-threatening situations.
Attacks on reputation and integrity – can quickly turn into an existential threat for most businesses if they are not immediately defused. This includes any situation that could harm the reputation of a company or lead to consumer boycott. One example of this are the spread of media rumors and negative press. Other examples include malicious defamation and reputational damage or negative media reaction to class action lawsuits and legal cases. Malpractice from managers also threatens the image and integrity of a company.
In the second part of your crisis management plan list the emergency scenarios which could pose a possible threat to your company: