When planning the structure of your food blog, you should think about your topic in depth and how you want to present it. Are you planning to use mainly photos and galleries, and step-by-step instructions for recipes? Understanding the type of content you’ll be posting helps to plan the structure of your pages. Depending on the strategy you pursue with your blog and whether you want to optimize your food blog for search engines, content formats such as encyclopedia entries or FAQs may be interesting.
Besides content, the following pages should be included on all food blogs:
- About: Blogs usually have an “About me” section where you can introduce yourself and your project to readers and potential partners.
- Contact: Most CMS or blog systems offer contact forms that can be linked to an email program.
- Privacy policy: A privacy policy is mandatory and often available as a template to collect, store, and process user data. The use of affiliate links must be clearly explained.
- Terms and conditions and revocation policy: If you offer subscriptions or sell things on your blog or an affiliated store you should add T&Cs.
One more tip regarding functions: As you continue to post more recipes and stories, your readers may find it confusing to find your latest content. Structural features such as tag assignment and tag clouds beside or below a navigation panel, the categorization of recipes within the navigation, and a well-functioning search are important.