What is Instagram Reels?

Instagram Reels: video clips a la TikTok

 

Instagram Reels is Instagram’s new video feature. Much like Chinese app TikTok, Reels lets users create and share short video clips with added background music. But what exactly is Instagram Reels and what are the differences to TikTok? We’ll show you what the new feature can do....

 

Instagram: the best tools for increasing your range

Instagram tools: 11 apps for more success on Instagram

Since Instagram was released in 2010, the photo platform has been steadily growing. After being sold to Facebook, Instagram became one of the most important marketing channels for bloggers, companies, and influencers. Being successful on this social image network, however, isn’t set in stone: Instagram apps help to create content and posts, and aid with time management as well as other things,...

Buying followers – is it worth it?

Buying followers: is it worth the investment?

Fans, followers and likes – these are the currency of social media. But building an active and loyal following on Facebook, Instagram, etc. isn’t always easy - huge competition means it can be hard to attract people to your page. For that reason, buying followers and likes can seem an enticing option. Unfortunately it’s one which rarely proves to be the key to long-term success.

What is YouTube Stories?

YouTube Stories: The video platform now offers a Story function

In order to remain at the forefront of the social media world, even pioneers like YouTube must be guided by younger competition from time to time. Youtube has therefore decided to introduce another communication channel in addition to the Community feature. Like Snapchat and Instagram, the video platform now has a Story feature that allows you to share short videos with your followers. Originally...

Finding the right Instagram strategy for your business

Instagram for businesses, part 2: strategy and planning

Finding success on Instagram — if unknown members of the public can expand their follower base and become famous influencers in just a couple of months, it seems like it should be easy for a business to do the same. But there’s more to creating a successful Instagram account than just posting pretty pictures. To gain many long-term followers and lots of interactions it takes hard work and...

Hashtag marketing

Hashtag marketing: increase reach and interaction on social media

Hashtag marketing has become an important part of social media marketing. Companies use hashtags across their social networks to increase the reach of their posts and encourage interaction from users. In this article, you’ll find examples of well-executed hashtag campaigns on Instagram, Facebook, and more. We also provide a number of tips on how to successfully implement hashtags into your...

TikTok Advertising

TikTok Ads: how to advertise on the TikTok video-sharing network

TikTok is an emerging social video-sharing network that allows private and business users to post personal photos and videos, and place ads. Millennials are the main target audience of TikTok Ads. Thus, advertising on the social media app can be a great way to target this specific audience compared to placing simple banner ads on traditional websites.

TikTok marketing

TikTok marketing: strategies for companies

What exactly is TikTok marketing and how is it implemented by businesses? The video-based social network TikTok has captured the world’s attention with its entertaining, user-generated clips, making it an attractive platform for targeted marketing campaigns. Keep reading to find out how best to approach a TikTok marketing campaign.

How to use Twitter for business

What is Twitter? Introduction: Twitter for business – Part 1

Practically every successful company has a Twitter account, and for good reason: the service is instant and interactive, making it a great way to keep your finger on the pulse. The social media platform can monitor trends and developments in real time, which can be both a brilliant opportunity and a monumental challenge for building a strong marketing campaign. So how does Twitter work, and what’s...

The best alternatives to Facebook Messenger

The best alternatives to Facebook Messenger

Facebook's messaging function has long become indispensable as a means for many people to keep in touch with friends and colleagues – even on the move. Using Facebook Messenger app on your phone tends to use up a lot of battery power and internet data. Fortunately, there are good alternatives that allow you to navigate Facebook chats just as easily and quickly, and that often also help to protect...

Delete TikTok account

How to delete your TikTok account

TikTok is a social media video app that is popular among teenagers and music lovers. The Chinese app is gaining more and more fans worldwide. However, the portal for short, self-filmed video clips, lip-sync, and dancing is not to everyone’s taste. Anyone who would like to delete or deactivate their TikTok account can do so in just a few steps.


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