With an AI video generator, you can ef­fort­less­ly create unique visual content for your online presence in no time.

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Why should you use an AI video generator?

Video content is becoming in­creas­ing­ly essential in content marketing and social media marketing. Producing high-quality videos, however, can be time-consuming and resource-intensive. But just as AI text gen­er­a­tors can be used to quickly develop written material and AI image gen­er­a­tors can be employed in image creation, ar­ti­fi­cial in­tel­li­gence can now also help you with creating videos.

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AI video gen­er­a­tors typically rely on deep neural networks to create AI-generated videos, with par­tic­u­lar emphasis placed on Gen­er­a­tive Ad­ver­sar­i­al Networks (GANs) and machine learning. Although AI video gen­er­a­tors are still in their early stages of de­vel­op­ment, they make it possible to produce unique high-quality videos much faster and more cost-ef­fec­tive­ly than tra­di­tion­al methods. We’ve compiled a list of the ten best AI video gen­er­a­tors for you here.

Tool Category Price Free trial
Pictory Content marketing $19 – $99/month
Synthesys Explainer videos and product tutorials $20 – $198/month
Synthesia Explainer videos and product tutorials $18/month – Price available upon request
Deepbrain AI Content marketing $24/month – Price available upon request
InVideo Social media Free – $96/month Generated content contains watermark
HeyGen Content marketing Free – Price available upon request 3 videos per month
Veed Branded content Free – Price available upon request 10 minutes of video content/day
Colossyan Training videos and explainer videos $19/month – Price available upon request
Elai.io Product videos and training videos Free – Price available upon request
Runway Creative industry Free – Price available upon request
Tip

Learn more about what ar­ti­fi­cial in­tel­li­gence is and how it works in our Digital Guide.

Pictory

Thanks to its user-friendly interface, Pictory will have you creating high-quality videos in no time, even if you don’t have much ex­pe­ri­ence editing videos. All you have to do is provide the AI video generator with a text. The text then serves as the foun­da­tion for your video. For example, Pictory can transform a blog post into a video. Pictory also has a selection of common aspect ratios such as 16:9, 9:16, or 1:1, and various video formats that you can choose from, so your video content looks its best no matter which platform you choose to publish it on.

Not only can you generate videos with Pictory, you can also edit them and have subtitles generated au­to­mat­i­cal­ly. Another advantage of using Pictory is that you can try the AI video generator out for free.

Image: Screenshot of Pictory website
Pictory (Source: https://pictory.ai/)
Pros Cons
AI text-to-video con­ver­sion Most af­ford­able plan only allows one user per account
User-friendly Not capable of per­form­ing some more-complex editing tasks
Video editing
Cloud-based
Free trial

Synthesys

Synthesys is a fantastic tool for creating explainer videos, e-learning content, tutorials and social media content. With this AI video generator, you can even produce videos using cutting-edge AI lip-sync tech­nol­o­gy. All you need to do is choose from the numerous virtual personas known as “Humatars”. These are digital rep­re­sen­ta­tions of real in­di­vid­u­als with human-like voices that speak according to a script that you provide the tool with. In addition to being able to choose from 140 different languages, you can also choose from over 250 voices. You can further customize the voice you choose by selecting from various emotions like happy, angry or sad.

In addition to extensive cus­tomiza­tion options, Synthesys provides a user-friendly interface for editing high-res­o­lu­tion videos. These features come at a price: the cheapest sub­scrip­tion starts at $20/month but includes a limited number of credits. Only with the most expensive sub­scrip­tion at $198/month do you get unlimited credits, allowing you to create as many AI videos as you want.

Image: Screenshot of Synthesys website
Synthesys (Source: https://synthesys.io/)
Pros Cons
Video creation based on text Unlimited access only available with the most expensive plan
User-friendly Cus­tomiza­tion options for generated videos are limited
High-quality AI-generated voices that sound natural Rendering videos can take some time
Video editing
Supports over 140 languages and 250 voices

Synthesia

Synthesia is an AI video generator that uses an AI avatar to simplify video creation. This tool offers an im­pres­sive array of features, including support for over 140 languages, various templates, a screen recorder, a media library and ad­di­tion­al video editing ca­pa­bil­i­ties. Alongside a diverse selection of over 230 different avatars, users also have the option of creating their own avatar.

With the text-to-speech feature, you can do more than just have your text trans­formed into a pro­fes­sion­al voice recording. You can also upload your own voice and link it to a personal avatar. For around $18 per month, you can create up to 120 minutes of video per year and access a limited selection of avatars. The highest sub­scrip­tion model, priced at €58 (around $60) per month, allows for 360 video minutes annually. Companies can arrange custom plans with unlimited video creation by con­tact­ing Synthesia directly.

Image: Screenshot of Synthesia website
Synthesia (Source: https://www.synthesia.io)
Pros Cons
AI text-to-video con­ver­sion No standard plan with unlimited usage
Free media library
Numerous video templates
230+ AI avatars and 140+ languages

Deepbrain AI

Thanks to its intuitive interface, Deepbrain AI is the ideal choice for users who may not have much ex­pe­ri­ence with creating videos or for those simply looking for a way to convert text to video with AI. In addition to its popular text-to-speech feature, Deepbrain AI also has numerous video templates, a user-friendly video editor and an extensive media library featuring over 150 different AI avatars. Ad­di­tion­al­ly, you can choose from more than 80 languages, create custom avatars and use the software via an API in the business plan. For $24/month, you can generate up to 15 minutes of video content per month.

Image: Screenshot of Deepbrain AI website
Deepbrain AI (Source: https://www.deepbrain.io/aistudios)
Pros Cons
AI-powered text-to-video con­ver­sion Access to ad­di­tion­al features rel­a­tive­ly expensive
Free media library Slow rendering
Numerous video templates
More than 150 AI avatars and 80 languages available

InVideo

InVideo is a great choice, es­pe­cial­ly if you are looking for a quick and easy way to create social media videos that can instantly be shared on various platforms like YouTube, Instagram or Facebook. To create videos with InVideo, all you have to do is provide the software with text and choose from the wide selection of pro­fes­sion­al and animated templates. You can even customize the templates according to what you want your video to look like. Thanks to the user-friendly interface, you also don’t need to have video editing skills to make changes to videos. What’s more, basic use of the AI video generator is free. For small companies and content creators that want to create videos without having a watermark appear on them, pro­fes­sion­al plans can be purchased starting at $28/month.

Image: Screenshot of InVideo website
InVideo (Source: https://invideo.io)
Pros Cons
AI text-to-video con­ver­sion Only available in 1080p res­o­lu­tion
Easy to use Some editing options not intuitive
Free version Watermark with free version
Pro­fes­sion­al­ly designed templates

HeyGen

With HeyGen, you can also transform text into a pro­fes­sion­al AI-generated video in just a matter of minutes. In addition to being able to choose from a range of avatars, you can also choose from more than 300 different voices in over 175 different languages. Ad­di­tion­al­ly, you also have the pos­si­bil­i­ty to create your own avatar, which you can give your own voice to. You can do this by recording your voice and then uploading it to the platform.

HeyGen also has other editing and cus­tomiza­tion options like allowing users to combine multiple scenes into a single video and adding back­ground music to a video. HeyGen allows users to generate one minute of video content a day for free. If you want to create longer videos, paid plans start at $24/month.

Image: Screenshot of HeyGen website
HeyGen (Source: https://app.heygen.com/guest/home)
Pros Cons
Video creation based on text Res­o­lu­tion capped at 1080p outside of the en­ter­prise plan
Easy to use Oc­ca­sion­al glitches in generated videos
Up to one minute free usage per day Limited cus­tomiza­tion options for video templates
300 voices in over 40 languages
Custom avatars

Veed

Veed is a browser-based AI video generator with a user-friendly interface that’s perfect for creating branded content. This versatile tool allows you to customize text, fonts, colors, music and more so you can make sure that the videos match your brand. Not only can you create AI videos, you can also edit them afterward. Ad­di­tion­al­ly, with Veed you can also capture your screen, start a live webcam stream and convert audio or video files into text with the Auto Tran­scribe feature.

Ad­di­tion­al features include automatic color cor­rec­tion, noise reduction, speed control and automatic sub­ti­tling. Most of the editing functions, however, can also be found on many other web-based video editing programs. The use of VEED is free for videos under 10 minutes. Prices start at €10 (just over $10) per month for access to ad­di­tion­al features.

Image: Screenshot of Veed website
Veed (Source: https://www.veed.io/
Pros Cons
AI text-to-video con­ver­sion Tran­scripts sometimes in­ac­cu­rate
User-friendly Basic features also available on lots of other web-based video editing platforms
Browser-based, no software to download Lack of advanced features for more complex projects
Media library with audio files, videos and templates
Free version

Colossyan

Colossyan is a great choice when it comes to creating HR training videos. It can also be used to generate YouTube clips as well. The easy-to-use AI video generator only creates videos using avatars. The platform has a wide range of avatars you can choose from and once your video has been rendered, it can au­to­mat­i­cal­ly be trans­lat­ed into one of over 70 languages. In addition to a choice of different accents and outfits for your avatars, you also have the pos­si­bil­i­ty to add text, symbols and music to videos. In case you want to make a video using your own screen, Colossyan also offers a screen recorder.

You can create up to five minutes of video material with the AI video maker’s free demo. Af­ter­wards, you’ll need to purchase a plan to keep on using the platform. The cheapest plan starts at $19/month, however, to access all of the features (included the API) that the platform has to offer, you’ll need to sign up for the En­ter­prise plan (price available upon request).

Image: Screenshot of Colossyan website
Colossyan (Source: https://www.colossyan.com
Pros Cons
AI-powered text-to-video ca­pa­bil­i­ties Avatars sometimes look fake
User-friendly Limited editing and cus­tomiza­tion options
Quick trans­la­tion into over 120 languages Rendering somewhat slow
Free demo Access to all features only available with most expensive plan
Media library with audio files, videos and templates

Elai.io

With Elai.io, you can create AI-generated videos directly in your web browser. The platform has an extensive library of lifelike avatars, which are capable of de­liv­er­ing your script in over 450 different voices with ex­cep­tion­al voice quality and using lip syn­chro­niza­tion. Videos can also be trans­lat­ed into over 75 languages with a single click. In addition to a video editor, the tool also offers its own API. Another advantage of using this AI video generator is that it is con­tin­u­al­ly updated, with new features and avatars being added on a regular basis. As part of the free demo, in­ter­est­ed users can create one minute of video content. For $29/month, users can generate up to 15 minutes of video per month.

Image: Screenshot of Elai.io website
Elai.io (Source: https://elai.io
Pros Cons
AI text-to-video con­ver­sion Slow rendering
High-quality lip syn­chro­niza­tion Avatars unable to gesture
Quick trans­la­tion into over 75 languages
Free demo

Runway

Runway is a gen­er­a­tive AI video generator that creates high-quality videos in just a few minutes from a de­scrip­tion and a starting image. With its intuitive interface, the AI video platform is suitable for both beginners and pro­fes­sion­als. Runway can also create avatar videos in various styles based on a portrait video and offers im­pres­sive features in the field of Gen­er­a­tive Visual Effects (GVFX).

If you’re in­ter­est­ed, you can test Runway for free with clips up to 10 seconds long for a limited number of credits. Ad­di­tion­al sub­scrip­tion plans start at $15 per month.

Image: Screenshot of the Runway website
Screen­shot of the Runway website, Source: https://runwayml.com
Pros Cons
Video creation based on text and images Prompts can become quite complex
Features in the field of GVFX No au­to­mat­i­cal­ly generated audio tracks
Pho­to­re­al­is­tic rep­re­sen­ta­tion of humans
Specif­i­cal­ly designed for the creative industry
Tip

You’ve finished making your video and you’re ready to share it? Learn how to compress video files, rotate a video, upload a video to YouTube and embed a video on your website using HTML in our Digital Guide.

How an AI video generator can help improve your online presence

AI video gen­er­a­tors can improve your online presence in a variety of ways:

  • SEO: Videos have the potential to increase the amount of time users spend on your website, pos­i­tive­ly impacting search engine op­ti­miza­tion. In addition, if you upload videos to platforms like YouTube, they can generate ad­di­tion­al traffic for your website.
  • Mul­ti­lin­gual content: With the ability to ef­fort­less­ly translate videos into multiple languages, AI-generated videos can increase your reach and make it possible for you to reach audiences in different countries.
  • Optimize marketing campaigns: AI video creators can be used for video marketing to increase click-through (CTR) and con­ver­sion rates.
  • Update older content: Older blog posts and written content can be trans­formed into videos in order to repackage the in­for­ma­tion with a fresh look and restore their relevance.
  • Con­sis­tent content creation: By au­tomat­ing video pro­duc­tion, you can release content on a more con­sis­tent basis.
  • Per­son­al­iza­tion: Certain AI video gen­er­a­tors offer cus­tomiza­tion options, allowing you to tailor videos for different de­mo­graph­ics. By per­son­al­iz­ing video content, you can enhance en­gage­ment and in­ter­ac­tion with different market segments.
  • Ef­fi­cien­cy: With AI video gen­er­a­tors, you can create videos quickly, giving you the op­por­tu­ni­ty to swiftly respond to trends and current events.
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