If you send an e-mail without additional security measures, it’s like sending a postcard: if everything goes as planned, the information should arrive unchanged and unread in the recipient’s inbox. However, if someone intercepts the card or the e-mail in transit, they can read the contents without any problem and make as many changes as possible. Just like you would use an opaque envelope to...
Before a homepage goes live, website operators should have a legal notice in place, also called an “Impressum.” Most internet pages also require a provider identification. Depending on the industry and the contents of the website, special information must be provided. Otherwise, warnings and fines may be issued.
An important part of a website that many operators underestimate is the privacy policy. This notifies site visitors of the information they are disclosing about themselves and what their data will be used for. But what kind of information should this declaration contain, what has changed since the new EU General Data Protection Regulation law, and how does this affect companies in the US?
The EU plans to significantly tighten data security online: With the ePrivacy Regulation, the collection of personal data will only be allowed following explicit allowance. At this point, it’s not certain what exactly will be included in the ePrivacy Regulation: Here, we’ve consolidated what we already know. As a website operator, it makes sense to inform yourself on the changes the regulation...
Since May 25, 2018 a new European law on data protection has been in place. However, despite it being relevant to day-to-day business, many companies and website operators are still unattuned to the General Data Protection Regulation (GDPR). On top of this, high fines are imposed on those violating the regulations. Here we summarize everything worth knowing on the new EU GDPR for entrepreneurs and...
In the days of mainframe computers and the first smaller networks, terminals were a crucial building block for sharing hardware and software resources. It is no coincidence that terminal servers – the central administrative entity of such networks – are in demand decades later, now that applications are to be made available to multiple users.
Information is often cached so that visited website can be loaded quickly and videos and gifs can be viewed offline. However, if the cache contains a large, or very large amount of data, it can cause problems and adversely affect computer performance. Therefore, it makes sense to delete the cache from time to time.
To ensure that your newsletter campaigns continue to be effective in the future, you shouldn’t miss these e-mail marketing trends in 2020: more automation possibilities, new design options, stricter data protection, and things that are made possible thanks to artificial intelligence. In our article on this year’s newsletter trends, we explain what you should look for in your future strategies and...
Cookies can be helpful business tools, but they often toe the data protection line dangerously. As a result of this tendency towards uncertainty, the EU has introduced a new cookie policy to protect its users. The new policy makes opt-in procedures compulsory, because the user must provide their consent every time. This new policy will affect any US company that does online business with EU...
Website tracking is very important in online marketing to be able to see how users are interacting on your site. The first choice is normally the tracking tool offered by the search engine, Google. But for data protection reasons, more and more users are looking for alternatives to Google Analytics. We will examine applications with similar features to those offered by Google Analytics.
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