Pinterest

Your guide to becoming a social media influencer
10 tips on how to become an influencer
  • Social media

Influencers are today’s digital trendsetters. Their videos and photos on YouTube and Instagram can have a tremendous influence on consumer behavior. And with the rise in influencer marketing, this advertising format has become a lucrative profession. But how do you become an influencer? Take a look at our top 10 tips and find out.

10 tips on how to become an influencer
Digital legacy
Digital legacy
  • Digital law

Digital legacy is the term used to describe the majority of electronic information left behind by a person in the event of their death. Online profiles in social networks must be deleted or converted into memorial pages, current contracts need to be canceled, digital possessions need to be transferred, and much more. Those who carefully manage their digital estates throughout their lives are doing...

Digital legacy
Social bots
Social bots – the technology behind fake news
  • Social media

Sensational election results and influencing public opinion – these are both associated with social bots. They are known as being digital opinion leaders that represent extreme political positions on social networks or to simply start disagreements. This technology influences what we think and feel. But what is the real danger of social bots? How influential are they, and how can you protect...

Social bots – the technology behind fake news
Trolling
Trolling: How to take action against online bullies
  • Social media

Abstruse theories about epidemics and politicians or personal insults against individuals: online things can quickly turn hurtful. Some users deliberately engage in what is known as trolling. Read on to find out what the goals of online bullies are, how you can recognize a genuine troll, and how to deal with hate speech correctly.

Trolling: How to take action against online bullies
Texting abbreviations
Texting abbreviations: HTH!
  • Social media

Chat slang has gained momentum since the dawn of the internet. Texting abbreviations and acronyms allow users to keep communication fast-paced and easy. But for anyone who isn’t familiar with text message abbreviations, reading a message from a friend or family member can become a long exercise in decoding. What is the history of internet abbreviations and which acronyms should you learn? Keep...

Texting abbreviations: HTH!
Netiquette
Netiquette: What you need to know for discussions online
  • Social media

When participating in discussions online, you should be sure to follow the netiquette of the group you’re interacting in. If you violate these rules of politeness, you’ll not only make a bad impression but might even have your post deleted or be banned from the group. But since netiquette is pretty much universal, you can easily avoid landing in these sticky situations.

Netiquette: What you need to know for discussions online
What does lol mean?
What does lol mean? Internet abbreviations and acronyms
  • Social media

What does lol mean? Anyone who regularly spends time online has surely encountered the expression before. The Internet is home to numerous expressions that might appear cryptic to the uninitiated. Luckily, it’s pretty easy to catch on quickly. Keep reading to find out what lol stands for, how to use it, and what other online abbreviations you should be aware of.

What does lol mean? Internet abbreviations and acronyms
Hashtag marketing
Hashtag marketing: increase reach and interaction on social media
  • Social media

Hashtag marketing has become an important part of social media marketing. Companies use hashtags across their social networks to increase the reach of their posts and encourage interaction from users. In this article, you’ll find examples of well-executed hashtag campaigns on Instagram, Facebook, and more. We also provide a number of tips on how to successfully implement hashtags into your...

Hashtag marketing: increase reach and interaction on social media
User Generated Content
User Generated Content
  • Online sales

Texts, images and videos are all online content, and this content is often used by brands and companies for marketing purposes when created by independent consumers. User generated content is an inexpensive and effective way to increase awareness and customer loyalty. In the following article you will learn all about consumer generated content and what advantages this content format has.

User Generated Content
Social Media | Pinterest for businesses
Pinterest for businesses
  • Social media

It would be a serious mistake not to take Pinterest seriously as a marketing platform. While it may look like an extensive photo album of recipe ideas, DIY tutorials, and dream holiday destinations, the truth is that the social media site can offer a valuable service: generating referral traffic for your company website. Brands can therefore use the platform to curate their image and attract new...

Pinterest for businesses