In recent years, many online stores found themselves receiving warnings due to not properly adhering to website legalities. Given the growing number of online businesses, it’s not surprising that companies are now springing up, which specialize in identifying legal violations and then fining the operator. Therefore, it’s all the more important to understand the legal basics of your web store to...
Surveys present a common method for regularly inspecting the satisfaction of your customers, receiving feedback, or obtaining general input and opinions to different topics. Online surveys are becoming more and more popular and can be flexibly implemented. But what should you look out for when you create an online survey?
A powerful CMS like Joomla offers its users many functions and free extensions. Other providers, on the other hand, score points with simple modular systems, individual design options, or particularly simple workflows. We present current CMS solutions that in terms of functionality and design options are in no way inferior to Joomla. Read on for our Joomla Alternatives.
These days you do not need programming skills to design your own website. Website builders like Drupal allow beginners to achieve professional looking results with minimal effort. Similarly, many alternatives to Drupal also incorporate eCommerce solutions. This way, website and online stores can be managed directly via a single provider, making it easier to keep track of costs.
Online or offline advertising: which marketing method should you choose for your business? The answer is both; traditional marketing and online marketing go hand in hand. While print and TV campaigns can get your brand noticed in the public eye, SEO and SEA measures aim to personalize online advertisements to specific user groups. Both types of marketing have their advantages and disadvantages, so...
For businesses, a reliable IT infrastructure is just as integral to day-to-day operations as competent management, productive employees, and reasonable working conditions. A server outage is able to paralyze an entire company. Adequate preparation can help prevent some of the most common errors from occurring; unforeseen risks, however, will always remain a factor. In order to be on top of your...
Marketing automation refers to software platforms through which databases and campaign management aspects are connected with one another. This allows a form of campaign planning in which marketing measures are automatically deployed, measured and evaluated. We'll tell you how you can benefit from marketing automation.
How often have you stumbled upon a dead end while surfing the net? HTTP 404 error pages are commonplace online to inform users that the requested page isn’t available. As well as being annoying for visitors, they spell bad news for website owners since a dead link may have a bad influence on a website’s search engine ranking. In this article, we’ll demonstrate the importance of 404 pages and...
Pictures, videos, games: in our digitalized world, plenty of objects exist in virtual format. Non-Fungible Tokens (NFT) were created to mark unique objects and assign ownership to them. They are based on blockchain technology and can be traded in a similar manner to cryptocurrency. Read on to find out how NFTs work and how to trade them.
Contact is established with the potential customer. What now? It would be a big mistake to hand this lead over to the sales department, because those interested are not ready for concrete offers so early on. This is where lead nurturing comes into play: maintaining contacts and further qualifying leads with precisely tailored content.
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