Target Groups

The most popular search engines for kids

Search engines for kids: The big web for small people

Even for young children, the World Wide Web is a very important tool for gathering information for doing homework and a wide array of other activities. In order for these younger internet users to only have access to content that is suitable for them, special search engines have been designed specifically for kids. They help to make sure that children do not come across harmful content, either on...

Targeting

Targeting

Targeting is the magic word for online marketing. Advertising and online commerce are as global as the internet. In this vast content universe, you will find many potential customers. But widely spread marketing campaigns are expensive and often fail to make a direct impact on sales figures. As a regional service provider, you can achieve more by localizing your advertisements and as a specialized...

What is Google Meet?

What is Google Meet?

Google Meet is a video conferencing service that you can use directly from your browser without special software. The service is now free with minor limitations, making it very popular. One especially practical feature: Google Calendar facilitates scheduling by attaching a Google Meet link directly to meeting appointments. In this guide, we’ll present many other key features of Google Meet.

How to write good SEO content

How to write good SEO content?

If you are looking to write content that gets top rankings on Google you need to know much more than the cliché phrase ‘Content Is King’. We all know that content is crucial but how do you research a topic, which keywords do you use and what is the best way to write it? In this article you will learn about the most important techniques required for writing SEO content that gets top rankings on...

Website types

7 popular types of websites: Which is right for you?

There are more than 1.7 billion websites on the Internet. However, not all websites are created equal. If you want to be successful online, you will need a web page that engages your target group with its design, structure, and content. In this article, we will present the 7 most important website types. Use our overview to see which of them is the right choice for your company.

How to sell online

How to sell online: steps to successful sales on the Internet

Selling products online expands your sales potential almost exponentially. Full-time entrepreneurs aren’t the only ones who can make a living selling products. Seniors, students, or anyone who has left work can enter the online business world and make a profit. After all, established brands such as Amazon would not be possible without e-commerce.

Twitter Spaces

Twitter Spaces

Twitter is famous - and infamous - for its debate culture. On the platform, you’ll often find never-ending arguments or detailed stories despite the strict character limit. With Twitter Spaces, this should be able to happen a lot more easily and with fewer misunderstandings. Using your microphone and with an audience there, you can talk at length. What exactly can Twitter Spaces do?

Women in tech

Women in tech: Experiencing the highs and lows

Any workplace has its ups and downs, but this can be a little rougher for women in tech. The industry is competitive and challenging at the best of times and factoring in feelings of underrepresentation and having to fight biases, one has their work cut out for them. But there aren’t just challenges for women in tech – there are distinct high points too.

Different app formats: what is a web app?

What is a web app? Definition and examples

Apps come in all shapes and sizes nowadays – from native mobile apps designed for smartphones and tablets, to desktop installations for office management. And now, there’s a new form of application that works on all operating systems and devices: web apps. But what are web apps, what are their specific features, and how to they differ from native apps or indeed traditional websites? Let’s take a...

YouTube alternatives: an overview of the best portals

The 8 best YouTube alternatives at a glance

YouTube has revolutionized the internet: since it was founded, it has been inundated with video content and more than a billion users have been recorded. No other alternative has come close to this impressive number. But what are the other alternatives to YouTube and what do they have to offer? Here are the eight best YouTube alternatives at a glance.


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