Usability

What is good web usability?

Web usability: How user-friendly is your site?

When building and designing a website, there are numerous points to consider: technical implementation, design, suitable content, and of course, the marketing aspects. All these aspects should have one goal: to optimize website usability. Websites need to be user-friendly in order to be ranked higher by Google and to contribute to the company’s success. If you bear this in mind when designing your...

Graphical user interface: a successful UI

Graphical user interface: what makes a good user interface?

User interface is one of the most important keywords in modern web design and software development. Graphical user interfaces are currently relevant for both disciplines. Besides these, there are also numerous other interfaces — ranging from voice user interfaces to brain-computer interfaces. These interfaces enable interactions to take place between man and machine. Here, we provide an overview...

Webdesign trends

8 web design trends that are important for 2019

In 2019, web designers will, for the most part, continue focusing on what they did in 2018: user-friendliness. Web design trends continue to be shaped by the mobile revolution, which has forced web designers to have a rethink: screens have become smaller and now the internet has to follow suit. We reveal 8 trends that show how much web design will evolve in 2019.

Online payment gateways: PayPal alternatives

Payment gateways that you should know about

Just a few years ago, the prospect of paying for goods and services online was unimaginable. But in many industries today internet shopping has overtaken high street retail. As a result, online payment services like PayPal have become very popular, with many customers considering them a decisive factor when shopping online. So how do these payment gateways actually function? We’ll explain this...

KPIs in online marketing

Key performance indicators (KPIs) in online marketing

In the world of online business there are various performance indicators which are used to measure the success or failure of a business. In the e-commerce and publishing sector, analytical tools enable you to develop various optimization measures based on KPIs as well as allowing you to get the most out of individual pages and campaigns. The tools can be used to uncover any weaknesses and show...

Tips for usability in your mobile web store

10 tips for usability in mobile commerce

The world of mobile commerce revolves around the concept of usability. This means ensuring that mobile sites are simple and intuitive in order to give tablet and smartphone users the best possible user experience. As m-commerce revenue continues to grow, web store operators who fail to notice the trend and optimize their site accordingly can lose out on many potential customers, and therefore, a...

Tools for a responsive website check

Responsive Test: 8 free tools for responsive web design

A website should always be extensively checked before going live. Testing a website is already a demanding task, and adding a responsive design test to the mix helps you ensure that your site’s flawlessly displayed for different screen resolutions. Free responsive design tools can help with this. We’ll show you 8 free tools here.

Tips for successful A/B testing

6 tips for significant A/B tests

Your website or online store is finally ready, but you still need to adapt and optimize it. Even small changes, such as the position of a form or CTA buttons, can have a positive impact on your business. Running simple A/B tests enable you to check certain hypotheses and test them accordingly. But if you decide to use A/B testing to help your company succeed, you need more than just the right...

Reducing PDF size

Reducing PDF size: how to do it

The PDF is one of the most popular file formats, and with good reason – it is not only accessible across platforms, but is also extremely compact. If you use a large number of images and the PDF document is comprised of numerous pages, however, the file can quickly grow larger than desired. Firmware applications from Adobe, as well as free freeware programs and simple online tools, can help reduce...

Word Styles: Creating and Modifying Styles in Word

Using, creating and customizing Word styles

It’s often very time consuming to format each and every heading of a document individually, especially for lengthy, complex documents. Font, font size, font color – these features, among others, must be consistent within a document to achieve a uniform layout. Word styles allow you to easily format and edit a text, making significant and otherwise tedious adjustments to features such as a table of...